If you track news within the scientific community, you were likely as surprised and captivated by the implications of a recent study as physicists have been. Research shows that a bubble-burst is not a finite event, but instead the initiation …

The last week has seen some really interesting developments on multiple fronts that could have long term impact on the direction of MR. The pace of technological innovation occurring from outside of the industry continues unabated, offering glimpses of a …

Market Research is currently going through a transition phase with very little innovation having happened in the last decade or two. Efficiencies have definitely been created with online and CATI playing a prominent role during this period. However no real …

As many of you are aware, the recent release of the iPhone 4G has caused quite a disruption in the cosmos of the interweb. In response to its problematic tendency to lose service when it is held in a specific …

I’ve been sitting on a few articles that I had hoped to turn into full blown blog posts, but work keeps getting in the way! Rather than being miserly with this golden information, here is a quick synopsis of news …

The views expressed by the bloggers on the GreenBook blog are not endorsed by the GreenBook or the New York AMA. The GreenBook has given us a platform to share news and views on issues related to the global MR …

There has been much discussion here and elsewhere about how the MR space has changed, even if we have not fully accepted it yet. The full impact of disruptive technologies such as social media/networks and mobile convergence, and their accompanying …

I just finished a two-hour presentation to a non-profit organization about their donor study.  We learned some very surprising things about their donors, along with confirming the expected in a few situations.  At the end of the presentation, while discussing …

As industries continue to evolve, the need to collect consumer feedback becomes inherently imperative. Market research, an essential element in every modern and well-established organization, is at the forefront of collecting, analyzing and interpreting said needed information to enhance management …

I had the opportunity to meet with David Johnson this weekend to discuss the direction of the business intelligence industry, and we agreed that all indications are that we are heading towards a model that is based on converged data …