Archive for August, 2012
Misc. Thoughts On AMSRS, ESOMAR & Social Media Quality
Friday, August 31, 2012, 10:31 am No CommentsHere are a collection of thoughts and updates for your reading pleasure on a pre-Holiday Friday. Continue reading
Fresh Voices: Twitter Buzzwords Are Insights Buzzkill
Thursday, August 30, 2012, 16:42 pm 1 CommentWe’re all guilty of using buzzword adjectives to describe our insights. We’re trying to to be expressive in the fewest possible words, after all. But maybe it’s time to get back to what the buzzwords actually mean. Maybe we should be defining our insights rather than just adding a too-often used label. We should give our insights their due. Continue reading
Transparency is dead. Long live transparency!
Wednesday, August 29, 2012, 14:07 pm No CommentsIf you believe that technology companies will become major participants in the research economy, then you must also believe that transparency in how these companies do things will be much less than you are accustomed to. Continue reading
Repealing Reg’s Law
Wednesday, August 29, 2012, 6:14 am 3 CommentsTransparency is a long-held value of the research profession as it is with any discipline that claims to be scientific in its methods. Today we are competing against new entrants in our industry whose values and skills are primarily entrepreneurial and often at odds with the traditional values of our profession. Transparency is one of those values. Continue reading
Information is free. Insight is expensive. Action is priceless.
Tuesday, August 28, 2012, 14:52 pm 5 CommentsHow can market research position itself in the age of technological disintermediation? Here are a few thoughts by Jason Anderson. Continue reading
4 Common Myths About Human Decision Making
Tuesday, August 28, 2012, 5:59 am 5 CommentsNeal Cole uses Behavioral Economics to challenge some common assumptions about human decision making. Continue reading
The CEO Series: Interview with Vivek Bhaskaran of Survey Analytics on Making Research Social with PollBob
Tuesday, August 21, 2012, 13:06 pm No CommentsToday the news broke that QuestionPro (one of the Survey Analytics family of research products) has acquired PollBob. Here is an interview with Vivek Bhaskaran of Survey Analytics on why the deal happened and what it might mean for market research. Continue reading
AIMing For Research Relevance In Latin America
Monday, August 20, 2012, 21:05 pm 4 CommentsAfter my trip to Chile to speak at the AIM conference I stand by my previous view: LatAm is poised to lead the future in many substantive ways. The region is ripe with opportunity and is developing fast. Here is why I think that. Continue reading
What is this thing called “Insight”?
Monday, August 20, 2012, 10:25 am 17 CommentsInsight is arguably the most important output of any MR project, but how do you define an insight? Here is the simple take by a client-side researcher. Continue reading
Jeffrey Henning’s #MRX Top 10: Quality: Recognizing It, Providing It, Celebrating It
Sunday, August 19, 2012, 13:19 pm No CommentsHere are 10 of the most retweeted of the 1,623 unique URLs shared on the Twitter #MRX community in the past two weeks. Continue reading




































