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Archive for August, 2012

Misc. Thoughts On AMSRS, ESOMAR & Social Media Quality

Posted by Leonard MurphyFriday, August 31, 2012, 10:31 am No Comments
Here are a collection of thoughts and updates for your reading pleasure on a pre-Holiday Friday.
This was posted under category: Blogs, Digital Marketing, Effective Marketing, Events, General Information, Social Media Tags: , , , , ,

Fresh Voices: Twitter Buzzwords Are Insights Buzzkill

Posted by Kate DavidsThursday, August 30, 2012, 16:42 pm No Comments
We’re all guilty of using buzzword adjectives to describe our insights. We’re trying to to be expressive in the fewest possible words, after all. But maybe it’s time to get back to what the buzzwords actually mean. Maybe we should be defining our insights rather than just adding a too-often used label. We should give our insights their due.
This was posted under category: Best Practices, Blogs, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumers, Contributors, Ethnography, Fresh Voices, General Information, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Social Media, State of the Industry, Strategy, Uncategorized Tags: , , , , , , , , ,

Repealing Reg’s Law

Posted by Reg BakerWednesday, August 29, 2012, 6:14 am 3 Comments
Transparency is a long-held value of the research profession as it is with any discipline that claims to be scientific in its methods. Today we are competing against new entrants in our industry whose values and skills are primarily entrepreneurial and often at odds with the traditional values of our profession. Transparency is one of those values.
This was posted under category: Best Practices, Brands, Business Leadership, Business Practices, Contributors, Emerging Techniques, Events, General Information, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Techniques, Social Media, State of the Industry, Transformation, Trends Tags: , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top 10: Quality: Recognizing It, Providing It, Celebrating It

Posted by Jeffrey HenningSunday, August 19, 2012, 13:19 pm No Comments
Here are 10 of the most retweeted of the 1,623 unique URLs shared on the Twitter #MRX community in the past two weeks.
This was posted under category: Best Practices, Blogs, Branding, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumers, Contributors, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Human Capital, Industry News, Industry Trends, innovation, Leadership, Market Research, Market Research in the News, Market Research Techniques, Mobile, Mobile Research, Online Research, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,