Archive for August, 2013

What Sailing Teaches Us About Navigating Change

Posted by Ellen WoodsFriday, August 23, 2013, 8:03 am 2 Comments
For many years, marketing and market research charted the course for businesses and they optimized products accordingly. They were the both the secant and the sonar; but today they are the logistics team. What does that mean for market research?
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In Memoriam: Market Research Loses A True Pioneer In Bill Weylock

Posted by Leonard MurphyThursday, August 15, 2013, 17:53 pm 14 Comments
Industry veteran Bill Weylock has passed away after a battle with Pulmonary Fibrosis.
This was posted under category: General Information, Market Research in the News, Uncategorized Tags: