1. RN-GBook-480-60-B2B-Banner-5-16
  2. Greenbook 2
  3. Greenbook-Mobile-6.29.16-
  4. mfour_new_1

Archive for September, 2013

The Honomichl Top 50, ESOMAR Global 25 & The Need To Re-Define Market Research

Posted by Leonard MurphyThursday, September 26, 2013, 8:03 am 7 Comments
What do the ESOMAR Global Market Research and Honomichl 50 reports for 2013 tell us about the state of MR and where the future may be taking us? Here is my take.
This was posted under category: Analytics, Association News, Associations, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Brands, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, Fresh Voices, Gamification, General Information, GRIT, Human Capital, Hybrid Approaches, Industry News, Industry Trends, Innovation in Market Research, Insights, Leadership, LinkedIn Discussions, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

From the Client Side: An Interview With Marc Philippe Witham

Posted by Ron SellersTuesday, September 24, 2013, 8:09 am 6 Comments
To hear more from the perspective of the corporate researcher, this new occasional Greenbookblog.org feature will spend some time with a researcher From the Client Side. This particular interview continues the conversation about vendor marketing – what vendors do in their sales and promotion efforts that attracts and repels client-side researchers.
This was posted under category: Analytics, Best Practices, Blogs, Branding, Brands, Business Leadership, Business Practices, Consumer Experience, Consumers, Contributors, Digital Marketing, Economic Trends, Effective Marketing, General Information, Human Capital, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Techniques, Marketing, Respondent Engagement, State of the Industry, Strategy, Trends Tags: , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top Ten: A Consumer, A Brand, and a Researcher Walk Into a Bar

Posted by Jeffrey HenningTuesday, September 17, 2013, 15:17 pm No Comments
Of the 2036 unique links shared on #MRX last week, here are 10 of the most retweeted.
This was posted under category: Analytics, Association News, Associations, Behavioral Economics, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Consumer Anthropology, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, Gamification, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Research, Respondent Engagement, Social Media, State of the Industry, Technology, Text Analytics, The Global View, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,