September 30, 2014

What’s Trending on #MRX? Jeffery Henning’s #MRX Top 10 – September 30, 2014

Jeffrey Henning details the 10 most retweeted links shared using #mrx over the last two weeks.

Jeffrey Henning

by Jeffrey Henning

Chief Research Officer at Researchscape

0

Twitter

 

By Jeffrey Henning

Of the 4,393 unique links shared with the Twitter #MRX hashtag in the past two weeks, here are 10 of the most retweeted…

  1. State of the Nation: Survey for Joseph Rowntree Reform Trust – An Ipsos MORI Omnibus face-to-face survey found that 62% of 2,008 Britons 15 and up believe that government power in Britain is too centralized, 65% would reduce the power of Parliament, and 50% are in favor of a new voting system based on proportional representation.
  2. 7 out of 10 travellers want to enrich their understanding of the world and have unique experiences – Another Ipsos MORI survey, this one of over 50,000 TripAdvisor users, looked at the psychology of travel choices: 71% said “enhancing perspective” is one of their primary motivations for travel choices, with 62% citing “liberation”, 47% citing “immersion”, and another 47% citing “relationships”.
  3. Research that sparks – InSites Consulting addresses the myth that “Only expert users can help us detect insights.”
  4. Why Apple really need to do some qualitative market research – Maya Middlemiss of Saros Research looks at Apple’s U-turn regarding U2 album installs.
  5. Are there 4 different types of data scientist? – Matthew Reaney profiles data business people, data creatives, data developers, and data researchers.
  6. Berlin duo launch a supermarket with no packaging – Leah Borromeo, writing for The Guardian, discusses the launch of an entire grocery store where no foods have packaging, embracing the trends of environmental sustainability and organic food.
  7. AMSRS 2014: Content is King Down Under – Tom Ewing of BrainJuicer recaps the annual conference of the Australian Market & Social Research Society.
  8. Obituary: The Traditional Concept, c.1960 – 2014 – Tom Ewing eulogizes the traditional concept: a victim of faith in a rational, verbal world of decision-making.
  9. Nice Was Very Nice Indeed! ESOMAR Congress Review – Ray Poynter highlights his key takeaways from the most recent annual congress.
  10. Online Dating Stats Reveal A ‘Dataclysm’ Of Telling – NPR interviews OkCupid co-founder and data blogger Christian Rudder, author of the new book Dataclysm.

 

Note: This list is ordered by the relative measure of each link’s influence in the first week it debuted in the weekly Top 5. A link’s influence is a tally of the influence of each Twitter user who shared the link and tagged it #MRX. Only market research links are considered.

0

market research industrysocial media twitter

Disclaimer

The views, opinions, data, and methodologies expressed above are those of the contributor(s) and do not necessarily reflect or represent the official policies, positions, or beliefs of Greenbook.

Comments

Comments are moderated to ensure respect towards the author and to prevent spam or self-promotion. Your comment may be edited, rejected, or approved based on these criteria. By commenting, you accept these terms and take responsibility for your contributions.

More from Jeffrey Henning

A Festivus for the Rest of Us Respondents

Research Methodologies

A Festivus for the Rest of Us Respondents

Reflecting on how we can improve survey design for respondents.

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

Aliens vs. Dinosaurs

Brand Strategy

Aliens vs. Dinosaurs

Given the diverse backgrounds of market researchers, there is a real need to continuously train.

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

Researchers and the Love of Learning

Insights Industry News

Researchers and the Love of Learning

MRII’s survey on how the market research industry is doing in career satisfaction, growth opportunities, and learning preferences.

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

#MRX Top 10: The Rise of the Amateur, of AI, and the Death of Expertise

#MRX Top 10: The Rise of the Amateur, of AI, and the Death of Expertise

Jeffrey Henning details the 10 most retweeted links shared using #mrx over the last two weeks.

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

ARTICLES

Moving Away from a Narcissistic Market Research Model

Research Methodologies

Moving Away from a Narcissistic Market Research Model

Why are we still measuring brand loyalty? It isn’t something that naturally comes up with consumers, who rarely think about brand first, if at all. Ma...

Devora Rogers

Devora Rogers

Chief Strategy Officer at Alter Agents

The Stepping Stones of Innovation: Navigating Failure and Empathy with Carol Fitzgerald
Natalie Pusch

Natalie Pusch

Senior Content Producer at Greenbook

Sign Up for
Updates

Get what matters, straight to your inbox.
Curated by top Insight Market experts.

67k+ subscribers

Weekly Newsletter

Greenbook Podcast

Webinars

Event Updates

I agree to receive emails with insights-related content from Greenbook. I understand that I can manage my email preferences or unsubscribe at any time and that Greenbook protects my privacy under the General Data Protection Regulation.*