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Alex Hunt

CEO, Chief Executive Officer at Behaviorally

Based in New York, Alex is the CEO of Behaviorally. He is a recognized pioneer in the practical application of behavioral science to shopper marketing in order to help clients develop consumer experience that drives business growth. Prior to his role at Behaviorally, Alex served as global CEO of PRS IN VIVO, spent a decade building System1 Research (formerly BrainJuicer), and served as an Executive Director of the System1 Group PLC Board.

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Decoding Effective Packaging Designs with the Power of Packaging

Consumer Packaged Goods (CPG)

Partner Content

Decoding Effective Packaging Designs with the Power of Packaging

Discover the power of behavioral research to revolutionize packaging design and provide brands with data intelligence to excel in the purchase transac...

Alex Hunt

CEO, Chief Executive Officer

April 15, 2024

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Latest

Disrupting Drinks with OBA: Emerging Brands Need Agile Behavioral Insights

A look into the drivers of influence for consumer behavior.

Alex Hunt

CEO, Chief Executive Officer

November 8, 2019

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The Non-Conscious Consumer: Why Do They Do What They Do?

It’s important to know that the non-conscious consumer is an unreliable witness to their own behavior.

Alex Hunt

CEO, Chief Executive Officer

October 26, 2016

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The Industry is Changing and So Are We!

How embracing behavioral science and omnichannel will help clients succeed in this new retail reality.

Alex Hunt

CEO, Chief Executive Officer

January 21, 2021

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Creating the Most Valuable Moment in Marketing

Developing tools to help brands increase their marketing value.

Alex Hunt

CEO, Chief Executive Officer

June 6, 2022

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Insights Industry News

The Case for Optimism, According to Behavioral Science

The fiscal benefits of optimism from a behavioral science standpoint.

Alex Hunt

CEO, Chief Executive Officer

April 27, 2020

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The Insights Revolution: Where Behavioral Science Fits In

Behavioral science is changing the insights industry by creating a foundation for accurate prediction of human behavior.

Alex Hunt

CEO, Chief Executive Officer

November 1, 2017

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CEO Series

The Next Frontier for Behavioural Science – Driving Profitable Outcomes

Behavioural science isn’t the answer for every marketing challenge; it is a starting guide for finding solutions

Alex Hunt

CEO, Chief Executive Officer

April 30, 2018

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Business First, Again.

This year’s ranking of buyer priorities for research and insights underscores the imperative for any supplier who wants to remain relevant. When looking at their own corporate function, insights and…

By Alex Hunt

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