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Author Archive: Cambiar

Automation – Help or Hindrance?

Posted by CambiarThursday, September 29, 2016, 6:00 am No Comments
Automation is very much among us and here to stay. The big question is whether it will kill us or make us stronger.
This was posted under category: Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Data, Economic Trends, Effective Marketing, Emerging Techniques, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The RoI of RoRI

Posted by CambiarWednesday, September 21, 2016, 6:00 am 1 Comment
When a research department measures return on investment, satisfaction with that department goes way up.
This was posted under category: Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Experience, Consumers, Contributors, Data, Economic Trends, Emerging Techniques, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing Research Companies, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

In Memoriam: Larry Gold & William “Jay” Wilson

Posted by CambiarMonday, March 23, 2015, 21:32 pm 1 Comment
March has not been friendly to the market research industry so far, with the passing of two of our most iconic figures.
This was posted under category: Association News, Business Leadership, Contributors, General Information, Human Capital, Industry News, Leadership, Market Research, Market Research in the News, State of the Industry, Uncategorized Tags: , ,

Who Is Leading Insight Industry Transformation?

Posted by CambiarTuesday, December 4, 2012, 7:39 am 2 Comments
Thoughts on ARF Industry Leader Forum (ILF) Nov 30, 2012 - Leading Insights into the Future: Tools for Transformation by Ian Lewis
This was posted under category: Analytics, Association News, Associations, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Brands, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumers, Contributors, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, Fresh Voices, Gamification, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research in the News, Market Research Techniques, Mobile Research, Neuromonitoring, Online Qualitative Research, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , ,