Dana Stanley

Dana Stanley

Chief Revenue Officer at Greenbook

Dana Stanley is Chief Revenue Officer at Greenbook. He has been a market research industry practitioner, speaker, marketer and business developer for over twenty years. Trained in qualitative and quantitative research by pollsters Mark Mellman and Celinda Lake, he was part of the online research revolution at Greenfield Online from 2000 to 2005. Dana also has served in leadership roles at Research Now and at Survey Analytics. He is the former Editor-in-Chief of the industry blog Research Access. Dana is a graduate of Bowdoin College and a resident of Maine.

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Greenbook Announces the GRIT Most Innovative Suppliers by Service Area

GRIT

Greenbook Announces the GRIT Most Innovative Suppliers by Service Area

Explore Greenbook's 2023 GRIT Top 50 Most Innovative Suppliers list. Discover top suppliers in full service research, qualitative research, and more.

Dana Stanley

Dana Stanley

Chief Revenue Officer

Latest

Moneyball for Psychology – ‘The Undoing Project’

Insights Industry News

Moneyball for Psychology – ‘The Undoing Project’

Michael Lewis’ new book, The Undoing Project, makes the important work of Daniel Kahneman and Amos Tversky accessible to non-wonks.

Dana Stanley

Dana Stanley

Chief Revenue Officer

CEO Series

SoLoMo and Market Research: A Panel Discussion

The full transcript of a panel discussion webinar on “How Social Media, Localization, & Mobile are Redefining Marketing Insights.”

Dana Stanley

Dana Stanley

Chief Revenue Officer

CEO Series

Richard Owen of Satmetrix

Regardless of your opinion on NPS, it is definitely a widely used metric and Satmetrix is certainly one of the leaders in that field.

Dana Stanley

Dana Stanley

Chief Revenue Officer

A Preview of the Spring 2015 GRIT Report

A Preview of the Spring 2015 GRIT Report

Join us for a special sneak peek at the Spring 2015 edition of the GreenBook Research Industry Trends (GRIT) Report.

Dana Stanley

Dana Stanley

Chief Revenue Officer

IIeX On Demand: 500+ Presentations On Insight Innovation

IIeX On Demand: 500+ Presentations On Insight Innovation

Nearly 200 videos and presentations from IIeX NA 2014 plus over 300 more from past events are now available to view for free on the web!

Dana Stanley

Dana Stanley

Chief Revenue Officer

MRMW Day 2 Synopses by Dana Stanley & Illustrations by Betty Adamou

Another session by session summary of MRMW Europe by Dana Stanley. If you couldn’t be there, this is almost the next best thing!

Dana Stanley

Dana Stanley

Chief Revenue Officer

Updated with Illustrations! Market Research in the Mobile World Day 1 by Dana Stanley

Updated with Illustrations! Market Research in the Mobile World Day 1 by Dana Stanley

Dana Stanley gives a synopsis of the cutting edge sessions from Day 1 of Market Research in the Mobile World in Amsterdam.

Dana Stanley

Dana Stanley

Chief Revenue Officer

Pew Research Gets On The Right Side Of History

Pew Research Gets On The Right Side Of History

Pew Research Center announced this week it is upping its sample to 75% mobile. It’s time for commercial research to adapt as well.

Dana Stanley

Dana Stanley

Chief Revenue Officer

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