About Edward Franczek

Edward Franczek is Senior Vice President, Database Business Unit Leader at Gladson. He joined Gladson in May 2009, bringing the company extensive senior marketing and sales experience from The Nielsen Company, where he was senior vice president of marketing, North American Consumer Group. Ed heads the strategic development of the Gladson product database and category management services, including mentoring sales and account management and building customer relationships. A business leader with experience in fostering a company’s brand vision and strategy and developing high-performance teams to achieve profitable growth, Franczek has also held executive marketing and sales positions for Goliath Solutions, W.W. Grainger and Kraft Foods. Ed earned his MBA and B.S. degrees from Michigan State University.