Evencia Leite

Evencia Leite

Director - Client & Consulting Services at TrendSource Inc

Evencia brings over 16 years of experience in business development, brand management, sales and marketing in the retail category. She was a key player in launching product lines for retailers such as Nordstrom, QVC, HSN, Amazon.com, Walmart and Anthropologie. Prior to joining TrendSource, she co-founded Sesh, Inc., a SAAS company that caters to ecommerce. Sesh brought forth the first co-browsing SAAS, catapulting the customer experience to the next level from both the customer service and online shopping satisfaction perspectives, which ultimately lead to strong customer loyalty. Drawing from her rich background, Evencia takes a consultative approach with her clients to ensure they reach their objectives.

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Consumer Behavior

Using Gamification In MR As A Complimentary Tool

Gamification, although an exciting prospect for market researchers, is not the end all be all, so proceed with caution.

Evencia Leite

Evencia Leite

Director - Client & Consulting Services

Want to publish with us?

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