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After this Social Media Week 2013, I’m walking away with a sense of the growing importance of context not only as a researcher but as a marketer.
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We’re all guilty of using buzzword adjectives to describe our insights. We’re trying to to be expressive in the fewest possible words, after all. But ...
Using Pulsar TRAC to track mentions of the conference and #IIeX to gather the digital buzz. That’s the next best thing to being there.
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