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Research Methodologies

Deductive Reasoning and Effective Marketing Research

Learn about deductive reasoning, a logical process of drawing conclusions from premises. Statistics can support this process when data analysis and ev...

Michael Lieberman

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October 24, 2023

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Research Methodologies

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Robert Greene’s “The 33 Strategies of War” could easily have been The 33 Strategies of Marketing or The 33 Strategies of Life.

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