Author Archive: Rebecca Brooks

New Study Shows Workplace Equality is Still a Thing of the Future: What Working Moms Need to Know

Posted by Rebecca BrooksTuesday, October 31, 2017, 6:55 am No Comments
How do women balance careers and family life in the modern work environment? Read more for takeaways from WIRe's "Gender and Career Advancement in the Research Industry".
This was posted under category: Business, Business Leadership, Business Practices, Industry News, Leadership, Market Research Companies, State of the Industry Tags: , , , , , , ,

Dawn of the Promiscuous Consumer: Digital Natives Are “Shopping Around”

Posted by Rebecca BrooksWednesday, May 18, 2016, 19:00 pm 1 Comment
Digital natives have an openness toward products that generations before them have not exhibited. What exactly are the drivers behind these attitudinal changes and how are they changing the shopping experience for all consumers?
This was posted under category: Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumers, Contributors, Data, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,