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Author Archive: Ron Sellers

Why I Don’t Miss Angry MR Client

Posted by Ron SellersWednesday, April 15, 2015, 8:50 am 2 Comments
Fortunately, Angry MR Client, Angry MR Respondent, and Angry MR Vendor seem to have faded away.  Unfortunately, too often the complaints vendors and clients have about “the other side” are still there.  Don’t get angry – get better.  Or buy a saddle (and you’ll have to read to the end to know what that means.)
This was posted under category: Best Practices, Business Leadership, Business Practices, General Information, Human Capital, Leadership, Market Research, Market Research Techniques, State of the Industry, Strategy, Trends, Uncategorized Tags: , , , , , , , , ,

Finding the Right Balance in RFPs

Posted by Ron SellersFriday, January 2, 2015, 7:24 am 2 Comments
RFPs that provide no flexibility for the research vendor to offer some good ideas are often unwise.  RFPs that leave everything up to the vendor are also highly problematic.  The challenge for research clients is in finding the right balance between providing too much guidance and too little.  The quality of your insights project will depend on finding this balance.
This was posted under category: Best Practices, Business Leadership, Business Practices, Economic Trends, General Information, Human Capital, Industry Trends, Leadership, Market Research, State of the Industry, Technology, The Global View, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , ,

How to Handle It When You Mess Up on the Project (and You Will)

Posted by Ron SellersFriday, September 26, 2014, 8:19 am 2 Comments
Everyone blows it. How you handle your failure says a lot more about you than whether you blew it in the first place.
This was posted under category: Best Practices, Business Leadership, Business Practices, Effective Marketing, Human Capital, Leadership, Market Research, Uncategorized Tags: , , , , , , , ,