Author Archive: Ron Sellers

From the Client Side: Interview with Stacey Symonds, Senior Director of Consumer Insights for Orbitz Worldwide

Posted by Ron SellersMonday, March 31, 2014, 6:48 am 1 Comment
To hear more from the perspective of the corporate researcher, this occasional Greenbookblog.org feature will spend some time with a researcher From the Client Side. This fifth interview continues the discussion about Next Generation insights techniques and the future of the consumer insights industry with Stacey Symonds of Orbitz, Worldwide.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, General Information, Human Capital, Industry News, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

From the Client Side: Brian Cain, Senior Pharma MR Executive

Posted by Ron SellersThursday, December 26, 2013, 13:31 pm 4 Comments
To hear more from the perspective of the corporate researcher, this occasional Greenbookblog.org feature will spend some time with a researcher From the Client Side. This one explores Next Generation insights techniques and the future of the insights industry. with Brian Cain.
This was posted under category: Analytics, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Co-creation, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, LinkedIn Discussions, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Qualitative Research, Online Research, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

From the Client Side: An Interview With Marc Philippe Witham

Posted by Ron SellersTuesday, September 24, 2013, 8:09 am 6 Comments
To hear more from the perspective of the corporate researcher, this new occasional Greenbookblog.org feature will spend some time with a researcher From the Client Side. This particular interview continues the conversation about vendor marketing – what vendors do in their sales and promotion efforts that attracts and repels client-side researchers.
This was posted under category: Analytics, Best Practices, Blogs, Branding, Brands, Business Leadership, Business Practices, Consumer Experience, Consumers, Contributors, Digital Marketing, Economic Trends, Effective Marketing, General Information, Human Capital, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Techniques, Marketing, Respondent Engagement, State of the Industry, Strategy, Trends Tags: , , , , , , , , , , , , , , , , ,

From The Client Side

Posted by Ron SellersMonday, July 1, 2013, 7:36 am 4 Comments
Much of what is posted on this site comes from research vendors, rather than from the client side. To hear more from the perspective of the corporate researcher, this new occasional Greenbookblog.org feature will spend some time with a researcher From the Client Side.
This was posted under category: Analytics, Best Practices, Blogs, Branding, Brands, Business Leadership, Business Practices, Consumers, Contributors, Effective Marketing, General Information, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research, Marketing, State of the Industry, Strategy, Trends Tags: , , , , , , , , , ,