Archive for the ‘Data Visualization’ Category

Correspondence Analysis of Brand Switching and Other Square Tables

Posted by Jake HoareThursday, September 7, 2017, 7:00 am No Comments
Correspondence analysis can be used to visualize a complex table of results as a much simpler chart. This post describes how correspondence analysis works and how to interpret the results.
This was posted under category: Big Data, Blogs, Consumer Behavior, Data, Data Visualization, Insights, Market Research Tags: , , , , , , ,

The Statistics and Statistical Tools Used in Market Research in 2017

Posted by Ray PoynterWednesday, September 6, 2017, 7:00 am 3 Comments
In August NewMR ran a survey about the sorts of statistics and statistical tools used by market researchers and gathered the views of over 300 people. Ray Poynter has created a short summary which shares the top four findings and the two key charts.
This was posted under category: Data, Data Visualization, Industry News, Industry Trends, Insights, Market Research, Market Research Companies, Research Companies, State of the Industry, Trends Tags: , , , , , , , , ,

Layered Data Visualizations Using R, Plotly, and Displayr

Posted by Tim BockThursday, August 31, 2017, 7:00 am No Comments
Learn how to create layered data visualizations using R in this week's blog with Tim Bock.
This was posted under category: Big Data, Blogs, Data, Data Visualization, Insights Tags: , , , , , , , ,

How to Create an Online Choice Simulator

Posted by Tim BockThursday, August 24, 2017, 7:00 am No Comments
Tim Bock is back to help with all your data visualization needs in this week's article on how to create an online choice simulator.
This was posted under category: Big Data, Contributors, Data, Data Visualization, Insights, Market Research Tags: , , , , , , , , , , , , ,

Correspondence Analysis Moonplots: A Better Visualization for Brand Maps

Posted by Tim BockFriday, August 18, 2017, 6:00 am No Comments
Have better brand map visualization with this guide to creating moonplots.
This was posted under category: Best Practices, Brands, Data, Data Visualization, Insights, Market Research Tags: , , , , , , ,

Presenting The Top 150 Global Companies In Market Research! Kinda…

Posted by Leonard MurphySunday, August 6, 2017, 18:30 pm 11 Comments
Lenny Murphy compiles his own list of the top 150 market research companies in the world, explains why it's both right and wrong at the same time, and why that needs to change for the industry to thrive.
This was posted under category: Analytics, Association News, Associations, Behavioral Economics, Best Market Research Companies, Best Practices, Big Data, Blogs, Branding, Brands, Business, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, Fresh Voices, Gamification, General Information, Google Play Research, GRIT, Honomichl Top 50, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, LinkedIn Discussions, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Mobile, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Quality, Recruitment, Reports and Whitepapers, Research Companies, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

A New View On The MR Landscape: RFL 2017 “Global Top 50 Research Organizations”

Posted by Leonard MurphyWednesday, July 12, 2017, 9:39 am 1 Comment
RFL Communications, Inc. has released its third annual “Global Top 50 Research Organizations” (GT50) ranking based on 2016 revenue results.
This was posted under category: Analytics, Association News, Associations, Best Market Research Companies, Best Practices, Branding, Business Leadership, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, General Information, GRIT, Honomichl Top 50, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Research Companies, Research Industry Trends Report, Research Industry Trends Survey, State of the Industry, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,