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Archive for the ‘Ethnography’ Category

The Problem with Best Practices

Posted by Fresh Squeezed IdeasFriday, September 16, 2016, 6:00 am 1 Comment
Why don’t best practices work and what is the better way? Explore why you should look beyond these best practices in the third video of a 9-part video series entitled "The Future of Marketing and How to Win".
This was posted under category: Best Market Research Companies, Best Practices, Big Data, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

MR Realities: Cutting Through the Clutter

Posted by Kevin GrayTuesday, September 13, 2016, 6:00 am 4 Comments
Introducing MR Realities, a series of podcasts focusing on the realities of Market Research.
This was posted under category: Best Market Research Companies, Best Practices, Big Data, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Fresh Voices, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Mobile, Mobile Research, Neuromonitoring, Online Qualitative Research, Online Research, Quality, Recruitment, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The ABCs of Product Innovation

Posted by Adam RossowThursday, September 1, 2016, 6:00 am 3 Comments
Innovation can be exciting, but it’s worth pausing and evaluating whether you’ve done your homework before you move too quickly.
This was posted under category: Behavioral Economics, Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Quality, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Silent Rise and Blossoming of Qualitative Research

Posted by Edward AppletonMonday, August 29, 2016, 6:20 am 3 Comments
We’re witnessing not just a renaissance of qualitative research, we’re seeing a transformation.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Branding, Business Leadership, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Digital Marketing, Economic Trends, Emerging Techniques, Ethnography, General Information, Human Capital, Industry Trends, Innovation in Market Research, Insights, Market Research, Market Research in the Mobile World, Market Research Techniques, Marketing, Marketing Research Companies, Online Qualitative Research, Online Research, Research Companies, State of the Industry, Strategy, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

It’s No Secret That Millennials Are a Tough Bunch to Market to, But This is Ridiculous!

Posted by David FrankleFriday, August 26, 2016, 6:00 am 2 Comments
Visual engagement analytics firm Sticky recently ran a study to compare how hard it is to engage baby boomers vs. millennials with digital ads. The results may surprise you.
This was posted under category: Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Mobile, Mobile Research, Online Qualitative Research, Online Research, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

IIeX Competition Winners Remesh Are Set To Disrupt Qual Research

Posted by Leonard MurphySunday, August 21, 2016, 10:45 am 2 Comments
IIeX Competition winner Remesh brings qualitative research into the digital age by integrating artificial intelligence with market research.
This was posted under category: Analytics, Best Market Research Companies, Best Practices, Big Data, Brands, Business, Business Leadership, Business Practices, Consumer Experience, Consumer Technology, Consumers, Data, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, Fresh Voices, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Mobile, Mobile Research, Online Qualitative Research, Online Research, Quality, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top 10: Snacking While Second-Screening Sports

Posted by Jeffrey HenningTuesday, August 16, 2016, 15:00 pm No Comments
Of the 5,625 unique links shared on the Twitter #MRX hashtag over the past two weeks, here are 10 of the most retweeted…
This was posted under category: Analytics, Best Market Research Companies, Best Practices, Big Data, Blogs, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Mobile Research, Online Qualitative Research, Online Research, Quality, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Ready, Set, Pokémon Go – MRX and the Augmented Consumer

Posted by Jeffrey HenningMonday, July 25, 2016, 6:44 am 2 Comments
Pokémon Go has already changed the exercise habits of millions. How might Augmented Reality in general change consumer habits?
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Gamification, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Research, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, The Global View, Top Research Companies, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Analytics of Language, Behavior, and Personality

Posted by Seth GrimesThursday, June 23, 2016, 12:00 pm No Comments
Computational linguists and computer scientists, among them University of Texas professor Jason Baldridge, have been working for over fifty years toward algorithmic understanding of human language. They’re not there yet. They are, however, doing a pretty good job with important tasks such as entity recognition, relation extraction, topic modeling, and summarization.
This was posted under category: Analytics, Best Market Research Companies, Best Practices, Big Data, Business, Business Leadership, Business Practices, Consumer Technology, Consumers, Contributors, Data, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, General Information, Industry News, Industry Trends, innovation, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Research Companies, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Top 40 Most In Demand Research Suppliers at IIeX North America

Posted by Leonard MurphyWednesday, June 22, 2016, 9:16 am 5 Comments
An analysis of the 221 private meetings between research buyers and suppliers at IIeX North America.
This was posted under category: Analytics, Behavioral Economics, Best Market Research Companies, Best Practices, Big Data, Blogs, Brands, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Technology, Data, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, Gamification, General Information, GRIT, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Mobile, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Research Industry Trends Report, Research Industry Trends Survey, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,