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Thoughts On The Future Of Consumer Intelligence Event

Posted by Nelie ShahFriday, May 17, 2013, 8:44 am No Comments

The Future of Consumer Intelligence conference provided a comprehensive overview of how the market research industry is changing and the challenges companies and brands are facing in dealing with the rapid increase of social and digital media. Continue reading »

This was posted under category: Analytics, Behavioral Economics, Big Data, Business Leadership, Co-creation, Consumer Anthropology, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Industry Trends, Innovation in Market Research, Market Research Techniques, Marketing, Mobile Research, Online Research, Research Games, Respondent Engagement, Social Media, State of the Industry, Voice of Costumer (VOC) Tags: ABN Amro, Alex Hunter, Big Data, Bill MacElroy, brands, business leadership, Clorox, consumer behavior, consumers, corporate social responsibility and sustainability, crowdfunding, CrowdMed, crowdsourcing, emerging, emerging techniques, ethnography, Future of Consumer Intelligence, game elements, gamification, gamification techniques, GM, Heineken, Henry Mason, hybrid approaches, industry news, innovation, Innovation in Market Research, insights, Islendingabok, J&J, Jared Heyman, Kickstarter, market research, marketing, mobile, Nate Silver, Nelie Shah, Nina Leask, passive listening, prediction market, Respondent Engagement, Seeds.nl, social and digital media, Social Media, strategy, survey administration, technology, The China Survival Guide, TNS, TrackTrips, transformation, trends, Tribewanted, video ethnography, Watsi

Phase 3 Of The Insight Innovation Competition Is Live!

Posted by Leonard MurphyFriday, May 10, 2013, 9:31 am No Comments

Have an idea that helps brands better understand consumers? Want to support the creation of the solutions of the future? This is your chance to make a difference. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: ad creative, AMP, Atom Accelerator, best practices, Big Data, Blizzard Entertainment, BrainJuicer, brands, Brian Tarran, Buscapé Company, business leadership, change, Clear - M&C Saatchi, Coca-Cola, consumer behavior, consumers, Crow’s Nest Ventures, Decooda, DIRECTV Latin America, emerging, emerging techniques, entrepreneurs, ESCAPESWITHYOU.com, Esomar global research study, Eye2d2, Face Trace, foundational clients, funding partners, Gamechanger, Globant, Heineken, HSBC, IBOPE, IIC, IieX, industry news, innovation, Innovation in Market Research, Insight Innovation Competition, Insight Innovation Exchange, Intellection, John Deere, Johnson & Johnson, leadership, Logo and celebrity quizzes cluster generation, Lowes Home Improvement, market research, marketing, Mastercard Worldwide, Metaphorix, Mobile Research, new product concepts, Pepsico Foods, Pepsico Latam, PSP - Research Support Platform, Research Live, Respondent Engagement, Social Media, Spring Research, SSI, Stephen Phillips, strategic investors, strategic value, strategy, SwissPeaks, Tam Airlines, technology, Terra Latin America & USA, The Brazilian Government, The U.S. Department of State, transformation, TransForMedia, trends, World E-Trends: All Market information at your fingertips, World E-Trends: All Market information at your fingertips ZappiStore, ZappiStore

Our Pick Of The Papers From ESOMAR Asia Pacific 2013

Posted by Andrew HoFriday, April 26, 2013, 16:33 pm No Comments

What’s better than street food in Ho Chi Minh? ESOMAR’s Asia conference (well, nearly). Overall, it is a conference with a fantastic spirit. Continue reading »

This was posted under category: Association News, Best Practices, Business Leadership, Business Practices, Consumer Anthropology, Consumer Experience, Digital Consumerism, Effective Marketing, Events, Fresh Voices, General Information, Human Capital, Industry Trends, Innovation in Market Research, Marketing, Social Media, State of the Industry, The Global View Tags: 3rd Eye, Andrew Ho, Anjali Puri, archetypes, associations, best practices, Blauw Research, Clear, Coke, consumer behavior, consumers, cultural insight & immersion, Dave McCaughan, emerging, ESOMAR Asia Pacific 2013, industry news, innovation, Innovation in Market Research, insights, Ipsos, market research, McCann WorldGroup, Rijn Vogelaar, Satyam Viswanathan, semiotics, Social Media, Stephanie Herold, strategy, Superpromoter, technology, transformation, trends, Understanding cultural differences

Jeffrey Henning’s #MRX Top 10: Presenting Data for Quick Decisions

Posted by Jeffrey HenningWednesday, April 17, 2013, 8:13 am 1 Comment

Of the 1,787 unique links shared on #MRX last week, here are 10 of the most retweeted. Continue reading »

This was posted under category: Analytics, Big Data, Branding, Fresh Voices, Market Research in the News, Social Media, State of the Industry, The Global View Tags: Advertising Research Foundation, Andrew Ho, Annie Pettit, best practices, Big Data, Bob Fibin, BrainJuicer, branding, brands, business leadership, change, Communispace, consumer behavior, Data analysis, Data Scientist, Data Visualization, decision-makers, Diane Liebenson, DoSomething.org, emerging, emerging techniques, Face Group, future of mr, global research, GreenBook, HBR, HBR Guide to Persuasive Presentations, industry news, innovation, Innovation in Market Research, insights, Jeff Bladt, Jeffrey Henning, Jeremy Rix, John Kearon, Julie Wittes Schlack, leadership, market research, market research industry, market researchers, marketing, mobile, MRX, Nancy Duarte, Oko, Qualitative Research, researcher of the future, Simon Miller, Social Media, social media interaction, strategy, technology, Tom Davenport, Tom Ewing, transformation, trends

A Day In The Life Of The Researchers Of The Future

Posted by Leonard MurphyWednesday, March 27, 2013, 21:03 pm 3 Comments

How the combination of GRIT data, mobile ethnography, and the hard work of a lot of very smart people gives us a glimpse into the lives of Researchers of the Future. Continue reading »

This was posted under category: Association News, Best Practices, Business Practices, Contributors, Economic Trends, Events, Fresh Voices, General Information, Human Capital, Industry Trends, Market Research in the News, Market Research Techniques, Online Qualitative Research, Reports and Whitepapers, State of the Industry Tags: ARF, associations, best practices, business leadership, change, Communispace, creativity. culture, Culture, emerging, emerging techniques, emotion, ethnography, GRIT, human capital, hybrid approaches, industry news, innovation, Innovation in Market Research, insights, insights function, Julie Wittes Schlack, leadership, listening, market research, millennial, Millennials, mobile, mobile ethnography, Mobile Research, People, Re:think 2013, Social Media, strategic value, strategy, technology, The Researcher Of The Future, transformation, trends

Jeffrey Henning’s #MRX Top 10: Big Data vs. Mid Data, Data vs. Metrics, and GRIT Data vs. The Future

Posted by Leonard MurphyTuesday, March 19, 2013, 14:56 pm No Comments

Of the 1,966 unique links shared on #MRX in the past two weeks, here are 10 of the most retweeted. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Annie Pettit, associations, best practices, Big Data, Bob Filbin, BrainJuicer, business leadership, change, communities, consumer behavior, consumers, Conversition, creativity. culture, crowdsourcing, data collection suppliers, Face Group, GreenBook Research Industry Trends, GRIT, Harvard Business Review, industry news, innovation, Innovation in Market Research, insights, Jeff Bladt, Jeffrey Henning, Kate Davids, leadership, location-based sm, market research, Market Research in the Mobile World, marketing, marketing research, Marketing Research Association, Mid Data, mobile, Mobile Research, MRA, MROC, MRX, NewMR, online behavior, Ray Poynter, research communities, Research Industry Index, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, seven primary emotions, Simon Miller, smartphones, Social Media, Social Media Week, strategic value, strategy, technology, Text Analytics, Tom H. C. Anderson, transformation, trends, user experience, Vision Critical, Youtube

The 12th Edition Of The GreenBook Research Industry Trends (GRIT) Report Is Now Available!

Posted by Leonard MurphyTuesday, March 12, 2013, 9:18 am 2 Comments

Announcing the publication of the 12th Edition of the GreenBook Research Industry Trends (GRIT) Report. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Advertising Research Foundation, ARIA, AYTM, BAQMaR, best practices, Big Data, Bill Weylock, Bottom Line Analytics, brands, business leadership, change, consumer behavior, consumers, creativity. culture, crowdsourcing, Decooda, Dollywagon, emerging, emerging techniques, emerging technologies and methods, ethnography, Gen2 Advisors, GMI, Google Consumer Surveys, GreenBook Research Industry Trends Report, GRIT, human capital, hybrid approaches, IMRS, innovation, Innovation in Market Research, Insight Innovation Forum., insights, iQual, Jeffrey Henning, Localspeak, market research, market research industry, marketing, Masood Akhtar, mobile, Mobile Research, MRIA, MROC, NewMR, NGMR, OdinText, Q Research Software, Qualitative ResearchConsultants Association, Ray Poynter, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, Ruben Alcaraz, Second Prism, Social Media, strategic value, strategy, Tamara Barber, technology, Text Analytics, The Research Club, Todd Powers, transformation, trends

Who Are The Finalists Of The Insight Innovation Competition?

Posted by Leonard MurphyMonday, March 11, 2013, 7:34 am 1 Comment

Announcing the finalists of the first round of the Insight Innovation Competition Continue reading »

This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Voice of Costumer (VOC) Tags: AMP, Atom Accelerator, best practices, Big Data, Blizzard Entertainment, brands, Buscapé Company, business leadership, change, Clear - M&C Saatchi, Coca-Cola, consumer behavior, consumers, Crow’s Nest Ventures, DIRECTV Latin America, ESCAPESWITHYOU.com, Eye2d2, Gamechanger, Globant, Heineken, HSBC, IBOPE, IIC, IieX, industry news, innovation, Innovation in Market Research, Insight Innovation Competition, Insight Innovation Exchange, John Deere, Johnson & Johnson, Logo and celebrity quizzes cluster generation, Lowes Home Improvement, market research, marketing, Mastercard Worldwide, Mobile Research, Pepsico Foods, Pepsico Latam, PSP - Research Support Platform, Respondent Engagement, Social Media, strategic value, strategy, Tam Airlines, technology, Terra Latin America & USA, The Brazilian Government, The U.S. Department of State, transformation, TransForMedia, trends, World E-Trends: All Market information at your fingertips, World E-Trends: All Market information at your fingertips ZappiStore, ZappiStore

Jeffrey Henning’s #MRX Top 10: Still on the Vine: Big Data, Small Surveys and Young Researchers

Posted by Jeffrey HenningWednesday, February 20, 2013, 7:14 am No Comments

Of the 1948 unique links shared on #MRX in the past two weeks, here are 10 of the most retweeted. Continue reading »

This was posted under category: Big Data, Consumer Experience, Consumer Technology, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Fresh Voices, Gamification, Industry Trends, Innovation in Market Research, Market Research Techniques, Mobile Research, Online Research, Research Industry Trends Survey, Social Media, State of the Industry Tags: Antifragile, associations, Big Data, brands, business leadership, change, consumer behavior, consumers, crowdsourcing, Data Visualization, Edward Appleton, emerging, emerging techniques, Gong Xi Fa Cai, Gongos Research, Greg Heist, GRIT, hybrid approaches, industry news, innovation, Innovation in Market Research, InSites Consulting, Integrated Advertising, International Journal of Market Research, Ipsos Loyalty, John Carroll, leadership, Maarten Lagae, market research, marketing, MRX, Nassim Taleb, R-net, Research Industry Trends Report, Research Industry Trends Survey, Research Through Gaming, smartphones, Social Media, Steve Martin, strategy, technology, TNS, Todd Powers, transformation, trends, Vine, Wired, Yes! 50 Scientifically Proven Ways to be Persuasive

Submissions And Voting Now Open for Insight Innovation Competition

Posted by Leonard MurphyThursday, January 10, 2013, 9:05 am 1 Comment

The Insight Innovation Competition is an initiative to identify innovators whether they think of their solution as market research related or not, while supporting these firms through funding and mentoring from experienced professionals that can help them succeed. Continue reading »

This was posted under category: Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, LATAM, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Alex Batchelor of Brainjuicer, Ana Claudia Marquezano Alvarez, Analytics, Andres Barreto of Atom Accelerator, Ari Popper of SciFutures, Association News, associations, Author of Herd & I'll Have What She's Having, behavioral economics, best practices, Big Data, blogs, Brand Insight Manager Latin America for Nestle-Purina, branding, Bryan Dorsey Research Technology Manager at John Deere, business leadership, business practices, change, co-creation, communities, Consumer Anthropology, consumer behavior, consumer experience, Consumer Strategy and Insights Director of Pepsico Latam, consumers, contributors, crowdsourcing, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, emerging, emerging techniques, Events, Fresh Voices, gamification, General Information, Global Strategic Insight Director, Head of Research with CFA-AIG, human capital, hybrid approaches, IieX, industry news, Industry Trends, innovation, Innovation in Market Research, Insight Innovation, Insight Innovation Competition, Insight Innovation Exchange, Insight Innovation Forum., insights, insourcing, ISO, Johnson & Johnson, LATAM, leadership, LinkedIn Discussions, location-based sm, Mark Earls, market research, Market Research in the News, Market Research Techniques, marketing, Mobile Research, Neuromarketing, neuromonitoring, NewMR, Online Qualitative Research, online research, Reports and Whitepapers, research games, Research Industry Trends Survey, Respondent Engagement, Ruben Alcaraz, Santiago Vitale, Social Media, social sample, State of the Industry, strategic value, strategy, Susana Pamplona Miranda, technology, Text Analytics, The Global View, transformation, trends, Voice of Costumer (VOC)

Chris Robinson: David Ogilvy must have been sitting with Vin Scull...
Chris Robinson: Lets follow Tony's excellent summary from a consum...
Kathryn Korostoff (@ResearchRocks): I do think it is time to challenge old dogma. I ha...
Steve Needel: Tony's point would be more of a Holy Grail positio...
Inventory Spreadsheet: Well, more data means difficulty in management. Th...
stefanie: very interesting article...
Leonard Murphy: Great comments all. Did anyone check out the discu...
Chris Robinson: Well the Golden Age must be starting to show the f...
Chris Robinson: A panelist said, “I came away from this experience...
Steve Needel: Keep in mind (and see the ESOMAR group discussion ...