Archive for the ‘Market Research’ Category

SEMIOFEST 2017: Conference Recap

Posted by Chloe LeeTuesday, October 24, 2017, 6:55 am No Comments
Missed Semiofest 2017? Get caught up with this overview of the event.
This was posted under category: Blogs, Business, Consumers, Events, Industry News, Industry Trends, Insights, Leadership, Market Research, Market Research in the News Tags: , , , , , , , ,

Machine Learning in Market Research

Posted by Brooke PattonThursday, October 19, 2017, 7:00 am No Comments
Machine learning is a buzzword in the industry. This post explores how its adoption can help market researchers reduce timing and costs, and some of its challenges.
This was posted under category: Big Data, Data, Emerging Techniques, Industry Trends, Innovation in Market Research, Insights, Market Research, Technology Tags: , , , , , , , ,

Brokers of Knowledge: The Currency of Market Research

Posted by Geoff LoweTuesday, October 17, 2017, 7:00 am No Comments
How do research companies deliver actionable insights that contribute to client's business success? Be brokers of knowledge.
This was posted under category: Business, Business Leadership, Business Practices, Industry Trends, Insights, Market Research, Market Research Companies Tags: , , , , , , , ,

What the Research Now & SSI Merger Really Means

Posted by Leonard MurphyMonday, October 16, 2017, 0:32 am 20 Comments
Research Now & SSI are merging, creating the newest Mega MR company. But the implications go far beyond a simple merger of sample companies and will have far reaching impact on almost all aspects of the insights industry.
This was posted under category: Best Market Research Companies, Branding, Business Leadership, Data, Digital Marketing, Economic Trends, General Information, Honomichl Top 50, Human Capital, Industry News, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Marketing, Marketing Research Companies, Mobile, Mobile Research, Online Research, Research Companies, Respondent Engagement, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Can Research be Right if the Participants are Wrong?

Posted by Hugh CarlingFriday, October 13, 2017, 7:00 am No Comments
Help benchmark the views of qualitative researchers and share your experiences on research participant recruitment.
This was posted under category: Industry News, Industry Trends, Insights, Market Research, Recruitment, State of the Industry Tags: , , , , , , , , , , ,