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Newsletter Archive

GreenBook Market Research Newsletter

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January 21, 2015 | View Online Issue

[FEATURED] Participate In The Q1-Q2 2015 GRIT Survey!
The Sony Hacking Case: A Kill Shot to the Global Survey Industry or a Golden Opportunity?
Learning from IBM’s Mistakes: How to Win in Fast Changing Markets
Lessons from Automating Social Media Monitoring
Celebrating 15 Years of Innovation with BrainJuicer: Looking Back & Looking Ahead with John Kearon
The CEO Series: Predictions for 2015 by Dave Sackman of LRW
Thinking Outside the “Project”
Finding the Right Balance in RFPs
Embracing Change in MR – A Year End Perspective


January 7, 2015 | View Online Issue

[VIDEO] Inspiring Innovation with the Producer of IIeX, Lenny Murphy
The 50 Most Innovative Companies in Market Research
The 4 Futures of Marketing Research
The Top 20 Emerging Methods in Market Research – A GRIT Sneak Peek
Why Has Social Media Analytics Met With Limited Success in Market Research?
Why Big Data Will Never Replace Market Research
The Shape of Mobile Market Research Over the Next Three Years
What Do Clients Think of Market Research Supplier Marketing?
Disrupting Market Research: An Update
15 Unmet Needs of Client Researchers & 17 Companies Rising to the Challenge
The MetrixLab/Macromill Merger Is a Massive Shakeup of the Market Research Industry
#MRX Top 10: Mining the Hive Mind & Cultivating the Beginner’s Mind