1. Greenbook 2
  2. Greenbook-Mobile-6.29.16-

Posts Tagged ‘advertising effectiveness research’

New Paradigm for Advertising Effectiveness Research & Measurement

Posted by Michael WolfeTuesday, November 1, 2016, 6:00 am 3 Comments
Michael Wolfe explores the benefits offered by ABX, a new and refreshing paradigm for ad testing.
This was posted under category: Analytics, Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Technology, Consumers, Contributors, Data, Data Visualization, Effective Marketing, Emerging Techniques, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,