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Posts Tagged ‘Amazon’

Macromill Gets Set To Disrupt MR By Embracing “APPification” Of Research

Posted by Leonard MurphyWednesday, February 25, 2015, 11:55 am 1 Comment
Macromill has just emerged as the first large MR firm to embrace the app model of research as an embedded strategic initiative. What does this mean for the industry as a whole?
This was posted under category: Analytics, Best Practices, Big Data, Business Leadership, Business Practices, Consumer Technology, Data Visualization, Digital Marketing, Economic Trends, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Mobile Research, Online Qualitative Research, Online Research, Social Media, State of the Industry, The Global View, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Firming Up the Foundations of Neuromarketing: A Review of Thomas Zoëga Ramsøy’s Introduction to Neuromarketing and Consumer Neuroscience

Posted by Steve GencoTuesday, August 12, 2014, 10:52 am 5 Comments
An Introduction to Neuromarketing and Consumer Neuroscience by Thomas Ramsøy the most thorough, yet accessible, scientific introduction to the field yet written.
This was posted under category: Behavioral Economics, Best Practices, Branding, Business Leadership, Business Practices, Consumer Experience, Consumer Technology, Contributors, Economic Trends, Effective Marketing, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Marketing, Neuromarketing, Neuromonitoring, Online Research, Reports and Whitepapers, State of the Industry, The Global View, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Leaping The Disruption Chasm

Posted by David RabjohnsTuesday, September 25, 2012, 7:19 am 7 Comments
Every so often an industry-changing chasm opens up in your path. Just like an unexpected earthquake, you have to quickly decide if you are going to bravely leap across before it gets too wide or totter and fall.
This was posted under category: Best Practices, Business Leadership, Business Practices, Contributors, Digital Marketing, Economic Trends, Effective Marketing, Events, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research Techniques, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,