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Posts Tagged ‘Best Buy’

Is America Breaking Up With Thanksgiving?

Posted by Dr. David ForbesSunday, December 1, 2013, 12:04 pm 9 Comments
To find out more about how people actually feel about Thanksgiving in general as well as their reactions to retailers’ new plans to open their doors on the holiday, we conducted research and found some surprising results.
This was posted under category: Behavioral Economics, Branding, Brands, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumers, Digital Consumerism, Economic Trends, General Information, Insights, Leadership, Market Research, Marketing, Social Media, Strategy, Transformation, Trends Tags: , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top 10: Quality: Recognizing It, Providing It, Celebrating It

Posted by Jeffrey HenningSunday, August 19, 2012, 13:19 pm No Comments
Here are 10 of the most retweeted of the 1,623 unique URLs shared on the Twitter #MRX community in the past two weeks.
This was posted under category: Best Practices, Blogs, Branding, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumers, Contributors, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Human Capital, Industry News, Industry Trends, innovation, Leadership, Market Research, Market Research in the News, Market Research Techniques, Mobile, Mobile Research, Online Research, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Smartphone Surveys Prove Their Validity in Marketing Research

Posted by Leonard MurphyThursday, June 16, 2011, 10:37 am 4 Comments
Challenging the general conception that surrounds conducting quantitative mobile surveys in consumer research, a new study proves that smartphone-based survey data is statistically comparable to online survey data. In a four-phase research-on-research initiative in partnership with Best Buy, conclusions from the study not only point to consistent insights, but reveal that smartphone-based surveys offer degrees of freedom beyond today's commonly accepted mobile research practices.
This was posted under category: Best Practices, Brands, Business Leadership, Consumer Anthropology, Consumer Behavior, Consumer Experience, Effective Marketing, Emerging Techniques, Events, General Information, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Mobile, Mobile Research, Reports and Whitepapers, Social Media, State of the Industry, Technology, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,