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Posts Tagged ‘business models’

Repealing Reg’s Law

Posted by Reg BakerWednesday, August 29, 2012, 6:14 am 3 Comments
Transparency is a long-held value of the research profession as it is with any discipline that claims to be scientific in its methods. Today we are competing against new entrants in our industry whose values and skills are primarily entrepreneurial and often at odds with the traditional values of our profession. Transparency is one of those values.
This was posted under category: Best Practices, Brands, Business Leadership, Business Practices, Contributors, Emerging Techniques, Events, General Information, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Techniques, Social Media, State of the Industry, Transformation, Trends Tags: , , , , , , , , , , , , , , ,

Why Do Companies Buy Cheap Market Research?

Posted by Neal ColeMonday, August 13, 2012, 6:45 am 7 Comments
Cheapness of data is missing the point. The issue is value or perceived value of the impact of the insights generated in most cases.
This was posted under category: Best Practices, Brands, Business Leadership, Business Practices, Contributors, Economic Trends, Effective Marketing, Emerging Techniques, General Information, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Transformation, Trends Tags: , , , , , , , , , ,

Can MR Clients Recognize Quality When They See it?

Posted by Edward AppletonWednesday, August 8, 2012, 0:16 am 11 Comments
Are clients somehow less able to discern quality research, or are researchers thinking of the issue wrongly and clients are simply basing their supplier and methodological decisions on other factors that are more aligned with business needs?
This was posted under category: Best Practices, Branding, Brands, Business Leadership, Business Practices, Contributors, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, LinkedIn Discussions, Market Research, Market Research Techniques, State of the Industry, Transformation, Trends Tags: , , , , , , , , , , ,

GRIT Sneak Peek: The Top Emerging Market Research Techniques

Posted by Leonard MurphyThursday, September 8, 2011, 10:11 am 7 Comments
It's that time again folks! Analysis and preparation for publishing the latest iteration of the GRIT report is just about complete. As usual, I am so excited about the great findings in the study that I just can't wait to share them with all of my colleagues in the industry, so here is another sneak peek at what we found out.
This was posted under category: Association News, Associations, Best Practices, Branding, Brands, Business Leadership, Economic Trends, Emerging Techniques, Ethnography, Events, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Mobile, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Industry Trends Report, Research Industry Trends Survey, Social Media, State of the Industry, Strategy, Technology, Text Analytics, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,