Posts Tagged ‘Client needs’

Tom Anderson Describes The New Face of Marketing Research Intelligence

Posted by Leonard MurphyThursday, June 2, 2011, 23:19 pm 5 Comments
Tom Anderson writes one of the best deconstructions of some of the critical issues impacting MR today. I consider this a "must read" piece; you might not agree with all of his points, but as always Tom creates a cogent and compelling argument for the need for radical grass roots reinvention of our industry.
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