Posts Tagged ‘common standards’

Of Privacy and Games (Marketing) Research

Posted by Jason AndersonMonday, September 26, 2011, 18:25 pm No Comments
Several marketing research trade groups have been exploring online research privacy issues, in the hopes of establishing common standards and a code of conduct to govern how “responsible” researchers should treat consumer data. An earlier debate on privacy practices in the social media age can be summed up (in my opinion) in two words: losing battle. This is particularly true as it relates to games research — console, handheld, casual, or any other.
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