Posts Tagged ‘Communications’

Global Marketers Seek A New Model For Insights

Posted by Leonard MurphyWednesday, March 16, 2016, 22:10 pm No Comments
The Future of Insights: Research identifies opportunities for insights transformation. Key changes are required to make insights leaders more effective partners in driving brand growth.
This was posted under category: Analytics, Association News, Associations, Behavioral Economics, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Anthropology, Data, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Neuromarketing, Neuromonitoring, Online Research, Reports and Whitepapers, Research Companies, Social Media, State of the Industry, Strategy, Technology, The Global View, Top Marketing Research Companies, Top Research Companies, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Yin and Yang of Market Research Transformation in China

Posted by Jeff ResnickMonday, June 1, 2015, 7:18 am 1 Comment
In this month’s Transform blog Camir Wang, Executive Director of Ipsos’ Financial Services Practice in China discusses the transformation of the market research industry in China.
This was posted under category: Analytics, Association News, Associations, Best Practices, Big Data, Business Leadership, Business Practices, Economic Trends, Effective Marketing, General Information, Human Capital, Industry News, Industry Trends, Innovation in Market Research, Leadership, Market Research, Market Research Techniques, Marketing, Online Research, Social Media, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

CASRO Transformation Series: Market Strategies – Transformation from the Outside In

Posted by Jeff ResnickThursday, March 5, 2015, 10:21 am No Comments
This edition of Transform delves into the path chosen by George Wilkerson (President and COO) and his colleagues at Market Strategies International to keep the firm successfully moving forward in the changing world of market intelligence.
This was posted under category: Analytics, Associations, Behavioral Economics, Best Practices, Big Data, Branding, Business Leadership, Business Practices, Consumer Experience, Consumer Technology, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, General Information, Industry News, Industry Trends, Innovation in Market Research, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing, Online Research, Respondent Engagement, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

#IIeX Focus Series – Technology & Market Research (2 of 5): Social Media

Posted by Phil RanceWednesday, February 19, 2014, 7:59 am 3 Comments
Ahead of the IIEX Europe conference in Amsterdam,Phil Rance examines where market research is in technology adoption. Today: social media.
This was posted under category: Analytics, Best Practices, Big Data, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Hybrid Approaches, Industry Trends, innovation, Innovation in Market Research, Market Research, Market Research Techniques, Marketing, Online Qualitative Research, Online Research, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

#IIeX Focus Series – Technology & Market Research 2014 (1 of 5): Mobile

Posted by Phil RanceTuesday, February 18, 2014, 12:19 pm 3 Comments
Ahead of the IIEX Europe conference in Amsterdam, I’ve tried to pull together my thoughts on where we are in use of technology in Market Research.
This was posted under category: Analytics, Best Practices, Business Leadership, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Emerging Techniques, Events, General Information, Hybrid Approaches, Industry Trends, innovation, Innovation in Market Research, Market Research, Market Research in the Mobile World, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Research, Respondent Engagement, State of the Industry, Strategy, Technology, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,