1. RN-GBook-480-60-B2B-Banner-5-16
  2. Greenbook 2
  3. Greenbook-Mobile-6.29.16-
  4. mfour_new_1

Posts Tagged ‘creativity’

Will You Leap Into the Future With Me? A Review of IIEX Europe 2016

Posted by Annie PettitMonday, March 21, 2016, 6:45 am No Comments
Annie Pettit breaks down the highlights of last week's IIeX EU event.
This was posted under category: Association News, Behavioral Economics, Best Practices, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, Gamification, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Techniques, Marketing Research Companies, Mobile, Neuromarketing, Neuromonitoring, Online Research, Research Companies, Respondent Engagement, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Want To Win A Free Pass To BAQMaR Annual Conference 2011? Here Is How:

Posted by Leonard MurphySaturday, November 26, 2011, 11:53 am No Comments
BAQMaR President Tom De Ruyck was gracious enough to ask GreenBook and myself to help raise awareness of the event, and since I love contests we decided to do something fun. Here is the scoop: Create a short (less than 2 minute) video on the future of market research. It can encompass virtually any idea, viewpoint, or concept: it just needs to be creative and short. It can be a presentation, video, CGI, etc...; use whatever technique works best for you.The goal here is to promote new thinking and have fun while doing it.
This was posted under category: Association News, Associations, Brands, Business Leadership, Co-creation, Effective Marketing, Emerging Techniques, Events, General Information, Industry News, innovation, Innovation in Market Research, Insights, Leadership, Market Research Techniques, Social Media, State of the Industry, Technology Tags: , , , , , , , , ,

A Client Speaks Out On Selecting a Market Research Partner

Posted by Michelle LemireWednesday, July 27, 2011, 8:36 am 10 Comments
It’s surprising how often I encounter market research vendors asking about the selection process for research partners. It’s like a mystery to them that’s yet to be cracked – what do clients want? It’s a bit surprising, considering we (clients and vendors) really all look for the same things in those we partner with – credibility, reliability, thinkability… So here it is, black and white, as simply as I can explain it for the vendors out there still scratching their heads about what clients want.
This was posted under category: Best Practices, Business Leadership, Business Practices, Consumer Experience, Effective Marketing, General Information, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, State of the Industry, Strategy Tags: , , , , , , , , , , , , , ,