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Posts Tagged ‘data sets’

Market Researchers Need to be More Commitment Phobic

Posted by Heather WilliamsFriday, October 14, 2016, 6:00 am No Comments
Technology is already outpacing us and our industry, so we need to be smarter in how we collect, interpret and communicate data and insights.
This was posted under category: Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Contributors, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing Research Companies, Online Qualitative Research, Online Research, Research Companies, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

From Silos to Success: A Decision Maker’s Approach to Big Data

Posted by David AlbertTuesday, August 9, 2016, 7:00 am No Comments
To reap the benefits of data, it needs to be turned into actionable insights. The question is: How do you approach this task – of synthesizing big data and all kinds of other information?
This was posted under category: Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Data Visualization, Economic Trends, Effective Marketing, Emerging Techniques, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Teaching Machines to Feel

Posted by Parry BediFriday, May 27, 2016, 7:00 am 3 Comments
The next generation of AI will actually transcend information processing, which is quantitative nature, and step firmly into the qualitative realm.
This was posted under category: Best Market Research Companies, Best Practices, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Economic Trends, Effective Marketing, Emerging Techniques, Events, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing Research Companies, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Social listening currently complements surveys and behavioral tracking. Will it replace them?

Posted by Michalis MichaelThursday, May 19, 2016, 9:00 am 4 Comments
The value of social media listening becomes exponential when integrated with tracking surveys and behavioral metrics.
This was posted under category: Analytics, Association News, Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Economic Trends, Emerging Techniques, Events, Fresh Voices, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing Research Companies, Online Qualitative Research, Online Research, Research Companies, Social Media, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,