Posts Tagged ‘diary studies’

Mobile Qualitative – How Does It Fit In The Research Toolkit?

Posted by Edward AppletonThursday, April 3, 2014, 9:13 am 3 Comments
Can technology experts, however user-experience focused, create platforms that truly help the touchy-feeling world of Qualitative Research? If Revelation is an example, then it appears so.
This was posted under category: Behavioral Economics, Best Practices, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Economic Trends, Emerging Techniques, Ethnography, Gamification, General Information, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research in the Mobile World, Market Research Techniques, Mobile, Mobile Research, Online Qualitative Research, Online Research, Social Media, State of the Industry, Strategy, Technology, The Global View, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Fresh Voices: Make Your Participants Better

Posted by Riki NeillWednesday, August 15, 2012, 5:27 am 4 Comments
As research becomes more sophisticated, often we are asking more of our participants. Activities become more involved as we attempt to get deeper into consumers’ lives and minds. With these more complex methods, surely its no wonder that sometimes participants struggle to do what we’re asking – and those who have done it before are better at it.
This was posted under category: Best Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumers, Contributors, Emerging Techniques, Ethnography, Fresh Voices, General Information, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research Techniques, Respondent Engagement, State of the Industry, Trends Tags: , , , , , , ,