Posts Tagged ‘Ford’

Jeffrey Henning’s #MRX Top 10: Market Research Disappointments: Old-fashioned Surveys, Social Media Analytics, and Client’s Unmet Needs

Posted by Jeffrey HenningTuesday, May 13, 2014, 17:26 pm 2 Comments
Of the 2,025 unique links shared by the #MRX community the past two weeks, here are 10 of the most retweeted.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Big Data, Big Research Possibilities Emerge At Re:Think

Posted by Joel RubinsonFriday, April 4, 2014, 9:33 am 4 Comments
This is the second of two blogs on the ARF ReThink 2014 conference.
This was posted under category: Analytics, Association News, Associations, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Online Qualitative Research, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The ARF Captures Our Marketing And Research Industry Journey

Posted by Joel RubinsonWednesday, March 26, 2014, 11:54 am 3 Comments
This is the first part of a two part blog series on learnings from the ARF Rethink 2014 conference. Part two will be on “Big data, big research possibilities”.
This was posted under category: Analytics, Association News, Associations, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Research, Social Media, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Establishing Social Media Research Benchmarks With Ford, P&G & Coke

Posted by Leonard MurphyMonday, June 11, 2012, 15:52 pm 8 Comments
At the Market Research in the Mobile World conference next month in Cincinnati Senior leaders from Procter & Gamble, Ford, Coca-Cola & BBDO will participate in a panel discussion with NetBase, Decooda, Conversition & Anderson Analytics to take the first steps to establish a framework for global benchmarking of social media research.
This was posted under category: Association News, Associations, Best Practices, Brands, Business Leadership, Business Practices, Co-creation, Consumer Behavior, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Leadership, Market Research, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Mobile, Social Media, State of the Industry, Strategy, Transformation, Trends Tags: , , , , , , , , , , , , , , , , ,