1. Greenbook 2
  2. Greenbook-Mobile-6.29.16-

Posts Tagged ‘gamify’

How TNS Is Validating Mobile Globally

Posted by Edward AppletonFriday, March 28, 2014, 8:35 am 4 Comments
TNS is taking the lead with a serious look at mobile in market research as a global opportunity.
This was posted under category: Analytics, Best Practices, Big Data, Brands, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Gamification, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Research, Social Media, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Game Mechanics of Social Media

Posted by Jon PulestonFriday, May 6, 2011, 17:16 pm 5 Comments
I have been studying game theory deeply over the last few weeks in my quest to work out how to effectively gamify surveys and I have started to see game play mechanics embedded into all sort of activities. Just for a bit of fun, well as an invented game in-fact if you look at it this way, I tried to identify and compare the game play mechanics embedded into Twitter, Facebook and LinkedIn to work out which was the best game.
This was posted under category: Best Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumers, Contributors, Digital Marketing, Economic Trends, Emerging Techniques, Ethnography, General Information, Industry Trends, innovation, Innovation in Market Research, Leadership, Market Research Techniques, Respondent Engagement, Social Media, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , ,