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Posts Tagged ‘IMS Health Inc.’

The Honomichl Top 50, ESOMAR Global 25 & The Need To Re-Define Market Research

Posted by Leonard MurphyThursday, September 26, 2013, 8:03 am 7 Comments
What do the ESOMAR Global Market Research and Honomichl 50 reports for 2013 tell us about the state of MR and where the future may be taking us? Here is my take.
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Thoughts on the 2012 Honomichl Report of Top 50 Market Research Companies

Posted by Leonard MurphyFriday, June 29, 2012, 6:42 am 2 Comments
The estimable Larry Gold and Jack Honomichl of Inside Research just published the 2012 Honomichl Top 50 Report (the 39th edition!), which is the perennial benchmark that the research industry uses to measure financial success. What does it tell us about the possible future of the industry?
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