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Posts Tagged ‘investment’

Interview with Pat LaPointe of MR Investment Fund Growth Calculus

Posted by Leonard MurphyWednesday, November 9, 2016, 5:56 am No Comments
My interview with Pat LaPointe, Managing Partner of Growth Calculus, the growth capital investment and advisory firm.
This was posted under category: Analytics, Behavioral Economics, Best Market Research Companies, Big Data, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Finally, A Fund For MR Service Businesses! Growth Calculus Launches Unique Investment Fund for Marketing Services Companies

Posted by Gregg ArchibaldThursday, October 20, 2016, 6:50 am No Comments
Many small and medium sized research companies are doing excellent work but struggling to find the knowledge and capital it takes to grow. The Growth Calculus fund is filling a void in the market by supporting these suppliers.
This was posted under category: Best Market Research Companies, Business Leadership, Business Practices, Economic Trends, Effective Marketing, General Information, Human Capital, Industry News, Industry Trends, innovation, Innovation in Market Research, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Marketing, Marketing Research Companies, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Return on Investment from Insights Part 2 – How to grow your budget

Posted by Andrew CannonThursday, July 21, 2016, 6:00 am 2 Comments
A ROI audit is the foundation of a strong client-agency partnership. Andrew Cannon shares his tips on how to successfully implement a ROI Audit at your organization.
This was posted under category: Best Market Research Companies, Best Practices, Big Data, Blogs, Branding, Brands, Business, Business Leadership, Business Practices, Co-creation, Consumer Technology, Consumers, Contributors, Data, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Quality, Research Companies, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Return on Investment from Insights Part 1 – Why You Need to Care

Posted by Andrew CannonFriday, June 10, 2016, 7:00 am 5 Comments
What would happen to YOU if your CFO / your clients’ CFO’s demanded to know, right here, right now, the return on investment from money spent on customer insight and market research last year?
This was posted under category: Best Market Research Companies, Best Practices, Blogs, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Research Companies, Respondent Engagement, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Virtual Reality: Changing the Way Marketers are Conducting Research

Posted by Leonard MurphyThursday, February 18, 2016, 6:30 am 7 Comments
Virtual reality presents businesses with an opportunity to study their audience in greater depth than ever before in a cost-effective manner. To learn more, checkout this infographic created by Rutgers University’s Online Master in Business Administration program.
This was posted under category: Analytics, Best Market Research Companies, Best Practices, Branding, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Technology, Consumers, Data, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Market Research, Market Research Companies, Market Research Techniques, Marketing, Online Research, Research Companies, Respondent Engagement, State of the Industry, Strategy, Technology, Top Market Research Companies, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,