Let’s just put it out there: I am an unabashed fan of Affinnova. I think they are a VERY smart company and are a prime example of of the type of firm that will flourish in the future of market research. After reading this interview with CEO Waleed Al-Atraqchi I think you’ll see why. Continue reading »

In 2000 a cabal of scientists and business leaders hatched a plot to use the power of evolution itself to change the world. Slowly expanding their influence and testing their technology based on advances in genetic and evolutionary computation, and the fast growing capabilities of the Internet to access the ‘collective mind’, they enacted their plan in stealth until finally emerging as a global powerhouse in 2011, an unstoppable force that is touching the lives of virtually everyone on the planet. Sound like the plot to a B-grade movie? Maybe, but it is also the (slightly dramatized) story of Affinnova. Continue reading »