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Posts Tagged ‘Kathryn Korostoff’

Jeffrey Henning’s #MRX Top 10: An $800 Million Gorilla, Yet Surveys Still Make Us Go Bananas

Posted by Jeffrey HenningTuesday, February 5, 2013, 16:00 pm No Comments
Of the 1856 unique links shared on #MRX in the past two weeks, here are 10 of the most retweeted...
This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Brands, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Ethnography, Events, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top 10: The Coming Disruption

Posted by Jeffrey HenningTuesday, October 2, 2012, 11:20 am 1 Comment
Out the 1843 unique shared links on the Twitter #MRX community the past two weeks, are 10 of the most influential.
This was posted under category: Association News, Associations, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumers, Contributors, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, Fresh Voices, Gamification, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, LinkedIn Discussions, Market Research, Market Research in the News, Market Research Techniques, Mobile, Mobile Research, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Dueling Keynotes: How Two ESOMAR Speakers Reveal Very Different Takes on Technology

Posted by Kathryn KorostoffFriday, September 28, 2012, 7:58 am 1 Comment
Who, how and why people learn is fundamentally changing due to economic and technological factors. At ESOMAR Congress we heard two very diffeent views on what this might mean for our industry and society as a whole.
This was posted under category: Association News, Business Leadership, Events, General Information, Human Capital, Industry Trends, Social Media, State of the Industry, Strategy, Technology, Trends Tags: , , , , , , , , ,

When the Conclusion Isn’t Supported by the Methodology (and why RateStars is utter nonsense)

Posted by Kathryn KorostoffMonday, August 6, 2012, 9:53 am 1 Comment
RateStars is a new website that promises to identify “The Top 100 in any Industry.” Sounds cool, right? Not so fast.
This was posted under category: Best Practices, Business Practices, Contributors, Effective Marketing, General Information, Industry Trends, Leadership Tags: , , , , ,

3 Lessons for Market Research Project Managers From the Facebook IPO

Posted by Kathryn KorostoffThursday, May 31, 2012, 5:47 am No Comments
Let’s take a multi-billion dollar lesson from Facebook; effective leaders, whether of newly public companies or of market research projects, need to follow some common sense best practices.
This was posted under category: Best Practices, Business Leadership, Business Practices, Contributors, Economic Trends, General Information, Industry Trends, Leadership, Market Research, Market Research in the News, Social Media, State of the Industry, Strategy Tags: , , , , , , , ,