Posts Tagged ‘Market Research in the Mobile World Europe’

Collaborative Approach to Mobile – Any Questions?

Posted by Edward AppletonSunday, March 4, 2012, 20:17 pm No Comments
I've been invited to give a talk at the upcoming Amsterdam Conference "Market Research (MRMW) in the Mobile World Europe" from 18 - 19 April, 2012. The focus of my talk will be the Client perspective: what role for mobile, what issues I see, what boxes it has to tick, how it fits into a toolkit. Question I'm pondering as I shape the narrative - how can I maximize the take-home value for attendees?
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