Research Industry Trends Survey

Posts Tagged ‘Research Industry Trends Survey’

The State of Gamification in Market Research

Posted by Jason AndersonMonday, April 8, 2013, 9:55 am 1 Comment

The concept of “gamification” and “market research” has been slowly gaining traction for several years. So: what is the leading example of successful gamification in market research? Continue reading »

This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Business Leadership, Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Digital Consumerism, Effective Marketing, Gamification, General Information, Industry Trends, Innovation in Market Research, Market Research Techniques, Reports and Whitepapers, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry Tags: Badgeville, best practices, Bunchbal, business leadership, change, consumer behavior, consumers, emerging, emerging techniques, Foursquare, game mechanics, gamification, GreenBook, GRIT report, innovation, Innovation in Market Research, Jason Anderson, Location-based services, location-based sm, market research, mobile, Mobile Research, MRA Blue Book, Quirks', Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, Social Media, strategic value, strategy, technology, Toluna, transformation, trends

Jeffrey Henning’s #MRX Top 10: Big Data vs. Mid Data, Data vs. Metrics, and GRIT Data vs. The Future

Posted by Leonard MurphyTuesday, March 19, 2013, 14:56 pm No Comments

Of the 1,966 unique links shared on #MRX in the past two weeks, here are 10 of the most retweeted. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Annie Pettit, associations, best practices, Big Data, Bob Filbin, BrainJuicer, business leadership, change, communities, consumer behavior, consumers, Conversition, creativity. culture, crowdsourcing, data collection suppliers, Face Group, GreenBook Research Industry Trends, GRIT, Harvard Business Review, industry news, innovation, Innovation in Market Research, insights, Jeff Bladt, Jeffrey Henning, Kate Davids, leadership, location-based sm, market research, Market Research in the Mobile World, marketing, marketing research, Marketing Research Association, Mid Data, mobile, Mobile Research, MRA, MROC, MRX, NewMR, online behavior, Ray Poynter, research communities, Research Industry Index, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, seven primary emotions, Simon Miller, smartphones, Social Media, Social Media Week, strategic value, strategy, technology, Text Analytics, Tom H. C. Anderson, transformation, trends, user experience, Vision Critical, Youtube

The 12th Edition Of The GreenBook Research Industry Trends (GRIT) Report Is Now Available!

Posted by Leonard MurphyTuesday, March 12, 2013, 9:18 am 2 Comments

Announcing the publication of the 12th Edition of the GreenBook Research Industry Trends (GRIT) Report. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Advertising Research Foundation, ARIA, AYTM, BAQMaR, best practices, Big Data, Bill Weylock, Bottom Line Analytics, brands, business leadership, change, consumer behavior, consumers, creativity. culture, crowdsourcing, Decooda, Dollywagon, emerging, emerging techniques, emerging technologies and methods, ethnography, Gen2 Advisors, GMI, Google Consumer Surveys, GreenBook Research Industry Trends Report, GRIT, human capital, hybrid approaches, IMRS, innovation, Innovation in Market Research, Insight Innovation Forum., insights, iQual, Jeffrey Henning, Localspeak, market research, market research industry, marketing, Masood Akhtar, mobile, Mobile Research, MRIA, MROC, NewMR, NGMR, OdinText, Q Research Software, Qualitative ResearchConsultants Association, Ray Poynter, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, Ruben Alcaraz, Second Prism, Social Media, strategic value, strategy, Tamara Barber, technology, Text Analytics, The Research Club, Todd Powers, transformation, trends

Jeffrey Henning’s #MRX Top 10: Still on the Vine: Big Data, Small Surveys and Young Researchers

Posted by Jeffrey HenningWednesday, February 20, 2013, 7:14 am No Comments

Of the 1948 unique links shared on #MRX in the past two weeks, here are 10 of the most retweeted. Continue reading »

This was posted under category: Big Data, Consumer Experience, Consumer Technology, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Fresh Voices, Gamification, Industry Trends, Innovation in Market Research, Market Research Techniques, Mobile Research, Online Research, Research Industry Trends Survey, Social Media, State of the Industry Tags: Antifragile, associations, Big Data, brands, business leadership, change, consumer behavior, consumers, crowdsourcing, Data Visualization, Edward Appleton, emerging, emerging techniques, Gong Xi Fa Cai, Gongos Research, Greg Heist, GRIT, hybrid approaches, industry news, innovation, Innovation in Market Research, InSites Consulting, Integrated Advertising, International Journal of Market Research, Ipsos Loyalty, John Carroll, leadership, Maarten Lagae, market research, marketing, MRX, Nassim Taleb, R-net, Research Industry Trends Report, Research Industry Trends Survey, Research Through Gaming, smartphones, Social Media, Steve Martin, strategy, technology, TNS, Todd Powers, transformation, trends, Vine, Wired, Yes! 50 Scientifically Proven Ways to be Persuasive

Predictions for 2013: Round 2

Posted by Leonard MurphyMonday, February 4, 2013, 8:26 am No Comments

More questions submitted to Gregg Archibald, Simon Chadwick, Reineke Reitsma & Louise Chater as part of the Research For Good “Predictions for 2013″ webinar. Continue reading »

This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Business Leadership, Co-creation, Consumer Experience, Consumer Technology, Data Visualization, Digital Consumerism, Economic Trends, Events, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research in the News, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Research Games, Respondent Engagement, Social Media, State of the Industry Tags: Analytics, behavioral economics, behavioral research, best practices, Big Data, business leadership, Cambiar, change, consumer behavior, consumer experience, Decipher, Economic Trends, emerging, emerging techniques, Events, Forrester Research, Gen2 Advisors, General Information, Gregg Archibald, human capital, industry news, Industry Trends, innovation, Innovation in Market Research, insights, Kristin Luck, Kristin Luck of Decipher, leadership, Leslie Townsend of Kinesis Survey Technologies, Louise Chater, Market Research in the News, Market Research Techniques, Mobile Research, online research, Predictions for 2013, Reineke Reitsma, Reineke Reitsma of Forrester, Research for Good, Research Industry Trends Survey, ROI measurement, Simon Chadwick, Simon Chadwick of Cambiar, Social Media, social media research, State of the Industry, strategic value, technology, The Global View, transformation, trends

Submissions And Voting Now Open for Insight Innovation Competition

Posted by Leonard MurphyThursday, January 10, 2013, 9:05 am 1 Comment

The Insight Innovation Competition is an initiative to identify innovators whether they think of their solution as market research related or not, while supporting these firms through funding and mentoring from experienced professionals that can help them succeed. Continue reading »

This was posted under category: Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, LATAM, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Alex Batchelor of Brainjuicer, Ana Claudia Marquezano Alvarez, Analytics, Andres Barreto of Atom Accelerator, Ari Popper of SciFutures, Association News, associations, Author of Herd & I'll Have What She's Having, behavioral economics, best practices, Big Data, blogs, Brand Insight Manager Latin America for Nestle-Purina, branding, Bryan Dorsey Research Technology Manager at John Deere, business leadership, business practices, change, co-creation, communities, Consumer Anthropology, consumer behavior, consumer experience, Consumer Strategy and Insights Director of Pepsico Latam, consumers, contributors, crowdsourcing, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, emerging, emerging techniques, Events, Fresh Voices, gamification, General Information, Global Strategic Insight Director, Head of Research with CFA-AIG, human capital, hybrid approaches, IieX, industry news, Industry Trends, innovation, Innovation in Market Research, Insight Innovation, Insight Innovation Competition, Insight Innovation Exchange, Insight Innovation Forum., insights, insourcing, ISO, Johnson & Johnson, LATAM, leadership, LinkedIn Discussions, location-based sm, Mark Earls, market research, Market Research in the News, Market Research Techniques, marketing, Mobile Research, Neuromarketing, neuromonitoring, NewMR, Online Qualitative Research, online research, Reports and Whitepapers, research games, Research Industry Trends Survey, Respondent Engagement, Ruben Alcaraz, Santiago Vitale, Social Media, social sample, State of the Industry, strategic value, strategy, Susana Pamplona Miranda, technology, Text Analytics, The Global View, transformation, trends, Voice of Costumer (VOC)

Driving Innovation In The Insight Function: Introducing Insight Innovation Exchange

Posted by Leonard MurphyMonday, December 10, 2012, 7:05 am No Comments

GreenBook announces new platform to drive and support global innovation through global knowledge sharing and collaboration and promises to help “Chart the Future of Market Research™” Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LATAM, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Voice of Costumer (VOC) Tags: Alex Batchelor of Brainjuicer, Ana Claudia Marquezano Alvarez, Analytics, Andres Barreto of Atom Accelerator, Ari Popper of SciFutures, Association News, associations, Author of Herd & I'll Have What She's Having, behavioral economics, best practices, Big Data, blogs, Brand Insight Manager Latin America for Nestle-Purina, branding, Bryan Dorsey Research Technology Manager at John Deere, business leadership, business practices, change, co-creation, communities, Consumer Anthropology, consumer behavior, consumer experience, Consumer Strategy and Insights Director of Pepsico Latam, consumers, contributors, crowdsourcing, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, emerging, emerging techniques, Events, Fresh Voices, gamification, General Information, Global Strategic Insight Director, Head of Research with CFA-AIG, human capital, hybrid approaches, IieX, industry news, Industry Trends, innovation, Innovation in Market Research, Insight Innovation, Insight Innovation Competition, Insight Innovation Exchange, Insight Innovation Forum., insights, insourcing, ISO, Johnson & Johnson, LATAM, leadership, LinkedIn Discussions, location-based sm, Mark Earls, market research, Market Research in the News, Market Research Techniques, marketing, Mobile Research, Neuromarketing, neuromonitoring, NewMR, Online Qualitative Research, online research, Reports and Whitepapers, research games, Research Industry Trends Survey, Respondent Engagement, Ruben Alcaraz, Santiago Vitale, Social Media, social sample, State of the Industry, strategic value, strategy, Susana Pamplona Miranda, technology, Text Analytics, The Global View, transformation, trends, Voice of Costumer (VOC)

Predictions for 2013 Part 2: Leslie Townsend, Simon Chadwick & Lenny Murphy

Posted by Leonard MurphyTuesday, November 27, 2012, 7:14 am 5 Comments

On November 14th Research For Good held a webinar on “Predictions for 2013″ with Simon Chadwick of Cambiar, Reineke Reitsma of Forrester, Leslie Townsend of Kinesis Survey Technologies, and I to discuss our thoughts on what the next year may hold for the insights industry. Listeners were invited to submit their own questions for us. We did our best to get to all of them, but over 50 questions were left hanging. Today we have Part 2 of 2 of the effort to answer those questions. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Business Leadership, Co-creation, Consumer Anthropology, Consumer Experience, Data Visualization, Digital Marketing, Economic Trends, Events, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Analytics, behavioral economics, behavioral research, best practices, Big Data, business leadership, change, consumer behavior, consumer experience, Economic Trends, emerging, emerging techniques, Events, General Information, human capital, industry news, Industry Trends, innovation, Innovation in Market Research, insights, Kristin Luck of Decipher, leadership, Leslie Townsend of Kinesis Survey Technologies, Market Research in the News, Market Research Techniques, Mobile Research, online research, Reineke Reitsma of Forrester, Research Industry Trends Survey, ROI measurement, Simon Chadwick of Cambiar, Social Media, social media research, State of the Industry, strategic value, technology, The Global View, transformation, trends

About That Gen 2 Advisors Announcement….

Posted by Leonard MurphyMonday, November 12, 2012, 6:00 am No Comments

Some of you may have noticed the press release today about the launch of a new firm called Gen2 Advisors that I am involved with. Here is the scoop on what this new effort is and what we hope to accomplish with it. Continue reading »

This was posted under category: Best Practices, Business Leadership, General Information, Market Research in the News, Reports and Whitepapers Tags: best practices, Big Data, brands, business leadership, change, emerging, emerging techniques, Gen2 Advisors, Gregg Archibald, industry news, innovation, Innovation in Market Research, insights, Jason Anderson, leadership, Leonard Murphy, marketing, Research Industry Trends Report, Research Industry Trends Survey, strategic value, strategy, technology, The Market Research Event, transformation, trends

Announcing GRIT 2012: A New Approach To Understanding Research Transformation

Posted by Leonard MurphyThursday, September 27, 2012, 13:55 pm 5 Comments

It’s time for the next phase of the GreenBook Research Industry Trends Study! Continue reading »

This was posted under category: Association News, Best Practices, Blogs, Business Leadership, Economic Trends, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Online Research, Reports and Whitepapers, Research Industry Trends Survey, Social Media, State of the Industry, The Global View, Uncategorized Tags: Advertising Research Foundation, ARIA, associations, AYTM, BAQMaR, best practices, Big Data, business leadership, change, Decooda, Dollywagon, emerging, emerging techniques, Gen2 Advisors, GMI, Google Consumer Surveys, GrenBook Research Industry Trends Study, GRIT, human capital, hybrid approaches, IMRS, industry news, innovation, Innovation in Market Research, Insight Innovation Forum., insights, leadership, market research, mobile, Mobile Research, MRIA, NewMR, NGMR, OdinText, Q Research Software, Qualitative Research Consultants Association, Research Industry Trends Report, Research Industry Trends Survey, Second Prism, Social Media, strategy, technology, The Research Club, transformation, trends

edward04: Great post. Obliquity (or what Prof Kay calls it) ...
Chris Robinson: David Ogilvy must have been sitting with Vin Scull...
Chris Robinson: Lets follow Tony's excellent summary from a consum...
Kathryn Korostoff (@ResearchRocks): I do think it is time to challenge old dogma. I ha...
Steve Needel: Tony's point would be more of a Holy Grail positio...
Inventory Spreadsheet: Well, more data means difficulty in management. Th...
stefanie: very interesting article...
Leonard Murphy: Great comments all. Did anyone check out the discu...
Chris Robinson: Well the Golden Age must be starting to show the f...
Chris Robinson: A panelist said, “I came away from this experience...