market research industry

Posts Tagged ‘market research industry’

Jeffrey Henning’s #MRX Top 10: Buzz Analytics is Lightyears Beyond Just Text Analytics

Posted by Jeffrey HenningTuesday, April 30, 2013, 15:55 pm No Comments

Of the 1,808 unique links shared on #MRX last week, here are 10 of the most retweeted… Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Branding, Business Leadership, Business Practices, Consumer Experience, Consumer Technology, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Events, General Information, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Online Qualitative Research, Online Research, Respondent Engagement, Social Media, State of the Industry, Voice of Costumer (VOC) Tags: Anne-Lindsay Beall, behavioral economics, best practices, Big Data, brands, Brian Tarran, business leadership, Buzzmetrics, change, consumer awareness, consumer behavior, consumers, Edward Appleton, emerging, emerging techniques, Eric Williams, Face Group, hybrid approaches, Impact magazine, Innovation in Market Research, insights, Ipsos, JD Power & Associates, Jeffrey Henning, Loyalty 360, market research, market research industry, metadata, mobile, mobile qualitative research, Mobile Research, MRX, Netbase, NewMR, Online Monitoring, Principles of Marketing Research, Pulsar TRAC, Ray Poynter, Research Live, Research magazine, Respondent Engagement, SAS Customer Intelligence, Seth Grimes, Simon Miller, smartphones, Social Media, Social Media Analytics, social media monitoring, social monitoring tools, strategic analytics, strategic value, strategy, Taddy Hall, technology, text analysis, Text Analytics, The Cambridge Group, transformation, trends

It’s The Money, Stupid!

Posted by Kevin LonnieThursday, April 18, 2013, 15:30 pm 8 Comments

The moral of the recent turmoil at JC Penney seems to be It is far wiser, effective, and profitable to create with your customers instead of foisting your ideas upon them. Continue reading »

This was posted under category: Behavioral Economics, Best Practices, Branding, Business Leadership, Co-creation, Consumer Anthropology, Consumer Experience, Economic Trends, Effective Marketing, General Information, Marketing, Voice of Costumer (VOC) Tags: best practices, brands, business leadership, change, consumer behavior, consumers, crowdsourcing, ethnographer, ethnography, insights, JC Penney, JCP, Kevin Lonnie, leadership, market research, market research industry, marketing, money, Ron Johnson, Steve Jobs, strategy, technology, transformation, trends

Jeffrey Henning’s #MRX Top 10: Presenting Data for Quick Decisions

Posted by Jeffrey HenningWednesday, April 17, 2013, 8:13 am 1 Comment

Of the 1,787 unique links shared on #MRX last week, here are 10 of the most retweeted. Continue reading »

This was posted under category: Analytics, Big Data, Branding, Fresh Voices, Market Research in the News, Social Media, State of the Industry, The Global View Tags: Advertising Research Foundation, Andrew Ho, Annie Pettit, best practices, Big Data, Bob Fibin, BrainJuicer, branding, brands, business leadership, change, Communispace, consumer behavior, Data analysis, Data Scientist, Data Visualization, decision-makers, Diane Liebenson, DoSomething.org, emerging, emerging techniques, Face Group, future of mr, global research, GreenBook, HBR, HBR Guide to Persuasive Presentations, industry news, innovation, Innovation in Market Research, insights, Jeff Bladt, Jeffrey Henning, Jeremy Rix, John Kearon, Julie Wittes Schlack, leadership, market research, market research industry, market researchers, marketing, mobile, MRX, Nancy Duarte, Oko, Qualitative Research, researcher of the future, Simon Miller, Social Media, social media interaction, strategy, technology, Tom Davenport, Tom Ewing, transformation, trends

The 12th Edition Of The GreenBook Research Industry Trends (GRIT) Report Is Now Available!

Posted by Leonard MurphyTuesday, March 12, 2013, 9:18 am 2 Comments

Announcing the publication of the 12th Edition of the GreenBook Research Industry Trends (GRIT) Report. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: Advertising Research Foundation, ARIA, AYTM, BAQMaR, best practices, Big Data, Bill Weylock, Bottom Line Analytics, brands, business leadership, change, consumer behavior, consumers, creativity. culture, crowdsourcing, Decooda, Dollywagon, emerging, emerging techniques, emerging technologies and methods, ethnography, Gen2 Advisors, GMI, Google Consumer Surveys, GreenBook Research Industry Trends Report, GRIT, human capital, hybrid approaches, IMRS, innovation, Innovation in Market Research, Insight Innovation Forum., insights, iQual, Jeffrey Henning, Localspeak, market research, market research industry, marketing, Masood Akhtar, mobile, Mobile Research, MRIA, MROC, NewMR, NGMR, OdinText, Q Research Software, Qualitative ResearchConsultants Association, Ray Poynter, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, Ruben Alcaraz, Second Prism, Social Media, strategic value, strategy, Tamara Barber, technology, Text Analytics, The Research Club, Todd Powers, transformation, trends

Jeffrey Henning’s #MRX Top 10: Emotional Benefits, Visual Appeals and Unsung Heroes

Posted by Jeffrey HenningWednesday, January 23, 2013, 6:26 am No Comments

Of the 1,695 unique links shared on #MRX last week, here are 10 of the most retweeted. Continue reading »

This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Events, General Information, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Online Qualitative Research, Online Research, Respondent Engagement, Social Media, State of the Industry Tags: Affectiva, associations, behavioral economics, best practices, brands, Brian Singh, Brian Tarran, business leadership, change, Coke, Communispace, communities, consumer behavior, consumers, copy-testing, Data Visualization, Deutsch L.A., Douglas Van Praet, Edward Appleton, emerging, emerging techniques, emotion-focused innovation, ESOMAR, ESOMAR Congress, ethnography, facial coding, hybrid approaches, industry news, InfoTools, innovation, Innovation in Market Research, Insight Innovation Competition, insights, Julie Diaz Asper, Julie Wittes Schlack, market research, market research industry, marketing, Millward Brown, MRX, NASDAQ, Patricio Pagani, Research magazine, Respondent Engagement, strategic value, strategy, technology, transformation, trends, Under The Radar, Unilever, Zinc Research

Ode To The Unsung Heroes Of The Market Research Industry

Posted by Patricio PaganiThursday, January 3, 2013, 7:58 am 1 Comment

For traditional research companies and new ones alike, when was the last time you looked at the research value chain? What are your clients ‘buying’ from you? At the pace that technology is evolving, will your business model still be relevant three years from now? Continue reading »

This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Business Leadership, Consumer Anthropology, Contributors, Data Visualization, Economic Trends, Effective Marketing, Fresh Voices, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research Techniques, Online Research, Respondent Engagement, Social Media, State of the Industry Tags: best practices, Big Data, Big data technologies, business intelligence, change, consumer intelligence, consumers, emerging, emerging techniques, ESOMAR, IieX, industry news, InfoTools, innovation, Innovation in Market Research, Insight Innovation Exchange, insights, market research, market research industry, marketing, Patricio Pagani, sampling, strategy, technology, transformation, translation and re-questioning, trends, value chain, weighting

Fresh Voices: Twitter Buzzwords Are Insights Buzzkill

Posted by Kate DavidsThursday, August 30, 2012, 16:42 pm 1 Comment

We’re all guilty of using buzzword adjectives to describe our insights. We’re trying to to be expressive in the fewest possible words, after all. But maybe it’s time to get back to what the buzzwords actually mean. Maybe we should be defining our insights rather than just adding a too-often used label. We should give our insights their due. Continue reading »

This was posted under category: Best Practices, Blogs, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Fresh Voices, General Information, Industry Trends, Social Media, State of the Industry, Uncategorized Tags: best practices, business leadership, buzzwords, consumer or shopper behavior, consumers, creativity. culture, ethnography, Face Group, Facebook, Fresh Voices, innovation, Innovation in Market Research, insights, Kate Davids, leadership, market research, market research industry, marketing, Social Media, strategic value, strategy, Twitter

MRMW: Some New Options For Remote Participation & My Thanks To All Who Helped

Posted by Leonard MurphyFriday, July 13, 2012, 12:11 pm 1 Comment

The MRMW conference in Cincinnati next week is SOLD OUT at +300 attendees, so due to overwhelming demand we’ve negotiated a special opportunity for anyone else in that wanted to attend but didn’t make it in in time, or couldn’t make it for other reasons. Continue reading »

This was posted under category: Association News, Blogs, Branding, Business Leadership, Contributors, Economic Trends, Effective Marketing, Events, Industry Trends, Market Research in the News, Market Research Techniques, Mobile Research, Online Research, Social Media, State of the Industry, Uncategorized Tags: Alison White, Anderson Analytics (OdinText), associations, best practices, brands, business leadership, Cam Davis, change, Cincinnati AMA, Civicom, Confirmit, Dana Stanley, eCGlobal Solutions, ESOMAR, Flaunt Strategy, future of the insight function, Gen2 Advisors, Gongos Research, GOOGLE, GutCheck, Hello There Research, Hotsex, industry news, innovation, Innovation in Market Research, Jasper Lim, Kantar, Kinesis Survey Technology, KL Communications, leadership, Mark Michelson, market research, Market Research in the Mobile World, market research industry, Merlien, MMRA, mobile, Mobile Research, MRIA, MRIA Institute for Professional Development, MRMW, Netbase & Toluna, NewMR, NKCVB, On Device Research, P&G, QRCA, QuestBack, Research, Research & Results, Research Access, Research Mafia, Research Now Mobile, Revelation, Sandy Janzen, simulcast, Sue York, Survey Analytics, The Garage Group, transformation, trends, UGA Principles of Market Research Program, University of Cincinnati

Jeffrey Hennings’s #MRX Top Ten – Diversity, Data, Dislikes and Vocal Minorities

Posted by Jeffrey HenningMonday, June 25, 2012, 12:51 pm No Comments

Of the 1500 links shared by the Twitter #MRX community in the past two weeks, here are 10 of the most retweeted. Continue reading »

This was posted under category: Association News, Best Practices, Business Leadership, Business Practices, Consumer Experience, Contributors, Digital Marketing, Economic Trends, Events, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Online Research, Reports and Whitepapers, Respondent Engagement, Social Media, State of the Industry Tags: best practices, Big Data, Brett Slatkin, business leadership, change, Comscore, Dan Womack, Dana Stanley, Decipher, diversity, emerging, Engagement, Facebook, Finn Raben, Gerry Wendel, Google Consumer Surveys, industry news, innovation, Innovation in Market Research, insights, Jan Hofmeyr, Jeffrey Henning, Kantar, Maritz, market research, market research industry, marketing, Modland USA, MRX, Paul McDonald, private feedback channels, Ray Poynter, Redefining Research, Research, Research Access, Social Media, strategy, TNS, Tom Ewing, tracking studies, transformation, trends, Twitter, Twitter #MRX community

Innovate or Die: What Facebook’s Instagram Acquisition Means for the Market Research Industry

Posted by Allan FromenMonday, April 30, 2012, 15:46 pm 6 Comments

As an industry, we have some pretty good “old-school” tools, such as brand tracking, and the like. But these methods increasingly feel outdated in a mobile world. The future belongs to the innovative market research companies that can figure out how to accurately measure digital, mobile and social, in addition to the traditional mediums. The companies that come out with breakthrough methodologies and brand frameworks suitable for the times we are living in, will reap the benefits. Continue reading »