Archive for the 'ISO' tag
January 10th, 2013 by Leonard Murphy
Editor’s Note: Yes, it’s a press release, but it’s a really GOOD press release! Seriously, click on the links and participate; this is going to be a lot of fun. NEW YORK, NY – January 10, 2013 – Insight...
Read morePosted in Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, LATAM, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) | 1 comment
December 10th, 2012 by Leonard Murphy
Over the past several years I’ve become increasingly convinced that that there is a glaring gap in the MR industry: a multi-approach and holistic platform dedicated solely to advancing innovation within this space. A plethora of such efforts...
Read morePosted in Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LATAM, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Voice of Costumer (VOC) | No comments
June 2nd, 2011 by Leonard Murphy
Regular readers of this blog, the Tom H. C. Anderson blog, or members of the Next Gen MR LinkedIn group probably know that Tom Anderson and I have an “interesting” relationship. In Tom’s words we’re engaged in...
Read morePosted in Association News, Blogs, Contributors, Economic Trends, General Information, Industry Trends, Innovation in Market Research, State of the Industry | 4 comments
April 29th, 2011 by Leonard Murphy
Late last year I was asked to help put on a unique event here in the United States: the 2nd International Conference on Market Research in the Mobile World. Since everyone knows that I am a huge adherent of the belief that the convergence...
Read morePosted in Business Leadership, Co-creation, Consumer Experience, Digital Marketing, Economic Trends, Effective Marketing, Events, General Information, Industry Trends, Innovation in Market Research, Market Research Techniques, Mobile Research, Social Media, State of the Industry | No comments
February 28th, 2011 by Leonard Murphy
In the fifth installment of our series of interviews with presenters at the IIR Technology Driven Market Research event, I go head to head with renowned industry business leader, blogger, speaker, and founder of the “Next Gen Market Research”...
Read morePosted in Best Practices, Blogs, Business Leadership, Business Practices, Events, General Information, Industry Trends, Innovation in Market Research, ISO, LinkedIn Discussions, Market Research Techniques, Research Industry Trends Survey, Social Media, State of the Industry | 3 comments
February 23rd, 2011 by Leonard Murphy
The interviews with key speakers at the Technology Driven Market Research event are coming fast and furious now, and each one so far has been a gold mine of thought leadership and innovative approaches by some of the best and brightest folks it’s...
Read morePosted in Best Practices, Business Leadership, Co-creation, Consumer Anthropology, Consumer Experience, Digital Marketing, Economic Trends, Effective Marketing, Events, Industry Trends, Innovation in Market Research, ISO, Market Research Techniques, Online Qualitative Research, Respondent Engagement, Social Media, State of the Industry | 1 comment
August 6th, 2010 by Leonard Murphy
Social media and the rise of easy access to dissemination channels for Influencers really is having a profound impact on most every aspect of our lives. Because of the nature of our industry, we tend to think of this phenomenon within the context of...
Read morePosted in Association News, Business Leadership, Industry Trends, Innovation in Market Research, ISO, Social Media, State of the Industry | No comments
July 30th, 2010 by Leonard Murphy
The last week has seen some really interesting developments on multiple fronts that could have long term impact on the direction of MR. The pace of technological innovation occurring from outside of the industry continues unabated, offering glimpses...
Read morePosted in Branding, Business Leadership, Consumer Experience, Digital Marketing, Effective Marketing, Industry Trends, ISO, Research Games, Respondent Engagement, Social Media, State of the Industry | 3 comments
July 28th, 2010 by Navin Williams
Market Research is currently going through a transition phase with very little innovation having happened in the last decade or two. Efficiencies have definitely been created with online and CATI playing a prominent role during this period. However...
Read morePosted in Consumer Anthropology, Consumer Experience, Contributors, Industry Trends, Innovation in Market Research, Market Research Techniques, Mobile Research, Online Qualitative Research, Online Research, Respondent Engagement, Voice of Costumer (VOC) | No comments
July 26th, 2010 by Leonard Murphy
I’ve been sitting on a few articles that I had hoped to turn into full blown blog posts, but work keeps getting in the way! Rather than being miserly with this golden information, here is a quick synopsis of news and noteworthy articles for...
Read morePosted in Association News, Business Leadership, Economic Trends, Industry Trends, Innovation in Market Research, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Online Qualitative Research, Online Research, Social Media, State of the Industry | No comments
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