GreenBook Blog provides original insight into the challenges faced by the market research industry today. Contributors from both sides of the table share their expertise and offer unique perspectives on a wide variety of issues, both strategic and tactical.
Data is behind every interaction and transaction we make. Do we need protections, common sense laws and agreements among people, governments and business – absolutely. Will we get there tomorrow? Probably not …
As someone who believes that embracing the ridiculous is an important element in innovation, I'd like to submit to you my 5 sacred cows in MR that will become obsolete quicker than you and I can imagine.
Now that a few days have passed and I've had an opportunity to decompress and think about the MRMW conference in it's entirety, I thought I'd share what the main takeaways were for me. Here are my Top 10.