Posts Tagged ‘Online community’

Social listening currently complements surveys and behavioral tracking. Will it replace them?

Posted by Michalis MichaelThursday, May 19, 2016, 9:00 am 4 Comments
The value of social media listening becomes exponential when integrated with tracking surveys and behavioral metrics.
This was posted under category: Analytics, Association News, Best Market Research Companies, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Economic Trends, Emerging Techniques, Events, Fresh Voices, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing Research Companies, Online Qualitative Research, Online Research, Research Companies, Social Media, State of the Industry, Strategy, Technology, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Look Who’s Talking, Prequel: What Research Participants Say About Research

Posted by Kerry HechtThursday, May 19, 2016, 7:00 am 1 Comment
Time and time again, we’ve all heard talk in our industry around the quality of respondent databases and panel members. However, we are neither implementing sufficient solutions nor giving the panel members a voice regarding what we ask them to do.
This was posted under category: Analytics, Best Market Research Companies, Best Practices, Blogs, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data, Economic Trends, Effective Marketing, Emerging Techniques, Events, Fresh Voices, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Quality, Recruitment, Research Companies, Research Industry Trends Report, Research Industry Trends Survey, Respondent Engagement, State of the Industry, Strategy, Technology, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top 10: Market Research Disappointments: Old-fashioned Surveys, Social Media Analytics, and Client’s Unmet Needs

Posted by Jeffrey HenningTuesday, May 13, 2014, 17:26 pm 2 Comments
Of the 2,025 unique links shared by the #MRX community the past two weeks, here are 10 of the most retweeted.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

From the Client Side: Interview with Stacey Symonds, Senior Director of Consumer Insights for Orbitz Worldwide

Posted by Ron SellersMonday, March 31, 2014, 6:48 am 1 Comment
To hear more from the perspective of the corporate researcher, this occasional Greenbookblog.org feature will spend some time with a researcher From the Client Side. This fifth interview continues the discussion about Next Generation insights techniques and the future of the consumer insights industry with Stacey Symonds of Orbitz, Worldwide.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, General Information, Human Capital, Industry News, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top 10: From Creative Destruction to Insight Innovation

Posted by Jeffrey HenningWednesday, May 29, 2013, 11:44 am No Comments
Here are some of the most popular of the 2,032 unique URLs shared on the Twitter #MRX channel in the past two weeks.
This was posted under category: Analytics, Association News, Associations, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Brands, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Human Capital, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Strategy, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Lead up to MRMW: Interview with Leslie Townsend of Kinesis

Posted by Renee MurphyThursday, July 12, 2012, 9:16 am 1 Comment
As interview nine in the pre-MRMW North America 12 series, I got to talk with Leslie Townsend of Kinesis. Her immersion within the social sphere directly inspired “Voice of the User” builds. Going beyond just making surveys mobile-friendly, she believes in end-to-end transformation of the research process. Here’s more from Leslie.
This was posted under category: Best Practices, Effective Marketing, Events, Market Research in the Mobile World, Mobile Research, Online Research, Social Media, State of the Industry Tags: , ,