Posts Tagged ‘Open innovation’

From Socially Intelligent Business To Socially Intelligent Research

Posted by Andrew NeedhamWednesday, June 5, 2013, 7:00 am 2 Comments
Social intelligence is an adaptive, continuous, collaborative and open customer/consumer driven knowledge framework that sits at the center of a company’s organization like the hub of a bicycle wheel where all marketing and business disciplines feed into and out from the customer/consumer.
This was posted under category: Analytics, Best Practices, Big Data, Brands, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Events, General Information, Human Capital, Hybrid Approaches, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Online Qualitative Research, Online Research, Reports and Whitepapers, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Next Evolution Of Open Innovation

Posted by Tamara BarberWednesday, July 20, 2011, 6:18 am No Comments
The Groundswell, as Forrester calls it, is in full swing. Social technologies continue to change the fabric of our interactions, both personally and professionally. Three to five years ago, consumers’ use of social media was laying the groundwork for companies’ broader adoption of tools and technologies to not only interact with consumers but among internal teams and business units.
This was posted under category: Best Practices, Brands, Business Leadership, Business Practices, Co-creation, Consumers, Contributors, Economic Trends, General Information, Human Capital, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , ,