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Posts Tagged ‘Promotions’

Ready, Set, Pokémon Go – MRX and the Augmented Consumer

Posted by Jeffrey HenningMonday, July 25, 2016, 6:44 am 2 Comments
Pokémon Go has already changed the exercise habits of millions. How might Augmented Reality in general change consumer habits?
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, Gamification, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Research, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, The Global View, Top Research Companies, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Clearing the Fog on Neuroscience

Posted by Elissa MosesFriday, February 12, 2016, 8:32 am 5 Comments
Applied neuroscience is perhaps the greatest research advancement in our lifetimes and continues to unfold with new research and development, and scientific discovery.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Branding, Brands, Business, Business Leadership, Business Practices, Consumer Behavior, Consumers, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Hybrid Approaches, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research Techniques, Marketing, Marketing Research Companies, Neuromarketing, Neuromonitoring, Online Research, Research Companies, State of the Industry, Strategy, Technology, The Global View, Transformation, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Thoughts on The Economist’s “Big Rethink”

Posted by Rick KendallThursday, March 20, 2014, 8:20 am No Comments
Last week GreenBook was invited to attend and cover the "Big Rethink" conference by The Economist. Our esteemed long time Board member Rick Kendall attended the event, and here is his take.
This was posted under category: Analytics, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, General Information, Industry Trends, innovation, Market Research, Marketing, Mobile, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,