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Posts Tagged ‘Research Access’

Jeffrey Henning’s #MRX Top 10 – NewMR, Text Analytics, Behavioral Marketing

Posted by Jeffrey HenningWednesday, August 7, 2013, 6:29 am No Comments
Of the 1956 unique links shared by the Twitter #MRX community last week, here are 10 of the most retweeted.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Brands, Co-creation, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Mobile Research, Online Qualitative Research, Online Research, Social Media, State of the Industry, Strategy, Technology, Text Analytics, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Cool Is For Fools: An Interview With Romi Mahajan

Posted by Leonard MurphyFriday, October 5, 2012, 9:40 am No Comments
If you haven't been following Romi then you've been missing out. Romi blogs on the Research Access site and does a series of webcasts that are truly first rate. His restless mind tackles all types of topics and he is always provocative, funny, and thoughtful.
This was posted under category: Blogs, Branding, Brands, Business Leadership, Consumer Behavior, Consumers, Digital Marketing, Effective Marketing, General Information, Hybrid Approaches, Industry News, innovation, Innovation in Market Research, Leadership, Social Media, State of the Industry, Strategy, Technology Tags: , , , , , , , , , , ,

MRMW: Some New Options For Remote Participation & My Thanks To All Who Helped

Posted by Leonard MurphyFriday, July 13, 2012, 12:11 pm 1 Comment
The MRMW conference in Cincinnati next week is SOLD OUT at +300 attendees, so due to overwhelming demand we’ve negotiated a special opportunity for anyone else in that wanted to attend but didn't make it in in time, or couldn't make it for other reasons.
This was posted under category: Association News, Associations, Blogs, Branding, Brands, Business Leadership, Contributors, Economic Trends, Effective Marketing, Events, Industry News, Industry Trends, innovation, Innovation in Market Research, Leadership, Market Research, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Mobile, Mobile Research, Online Research, Social Media, State of the Industry, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Hennings’s #MRX Top Ten – The Want Button: Client-side Tweeters, Quality Surveys & Researcher/Consultants Wanted

Posted by Leonard MurphySaturday, July 7, 2012, 9:27 am 2 Comments
Of the 1,500 unique links shared on #MRX last week, here are 10 of the most retweeted.
This was posted under category: Association News, Associations, Best Practices, Blogs, Branding, Brands, Business Leadership, Consumer Behavior, Consumer Experience, Consumers, Contributors, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the News, Market Research Techniques, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

SoLoMo and Market Research

Posted by Dana StanleyFriday, April 13, 2012, 9:41 am 2 Comments
Thank you to all who joined us on March 29th for Research Access‘ joint webinar with GreenBook, “SoLoMo: How Social Media, Localization, & Mobile are Redefining Marketing Insights.” The panel included Charlie Rader, Digital Insights Tools Leader, Procter & Gamble; Steve Rappaport, ARF Knowledge Solutions Director and Author, Listen First!, and Andrew Jeavons, President, Survey Analytics. The session was moderated by Lenny Murphy, Editor of the GreenBook Blog. Here, in all its grandeur, is the text of the full webinar.
This was posted under category: Best Practices, Big Data, Blogs, Business Leadership, Business Practices, Consumer Behavior, Consumers, Contributors, Digital Marketing, Economic Trends, Emerging Techniques, Events, General Information, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the Mobile World, Market Research Techniques, Mobile, Mobile Research, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , ,

Looking Ahead: What’s Out

Posted by Research AccessFriday, February 25, 2011, 6:03 am 2 Comments
Way back when (all the way back to about two months ago), we did a series of posts looking back at the past year in market research, and more importantly, looking ahead to what’s likely to change. Our favorite post among the series highlighted a project by Kathryn Korostoff of Research Rockstar, wherein she applied one of the past year’s market research trends – crowdsourcing – to the task of identifying predictions for market research in the year ahead (a very “meta” project, indeed).
This was posted under category: Brands, Business Practices, Contributors, Emerging Techniques, General Information, Hybrid Approaches, Industry News, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research Techniques, Research Industry Trends Survey, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , ,