Posts Tagged ‘Rich Raquet’

The Best Super Bowl Ads: Opinions vs. Quantitative Super Test

Posted by TRC Market ResearchThursday, February 5, 2015, 8:25 am 7 Comments
Well, it is the time of year when America’s greatest sporting event takes place. I speak of course about the race to determine which Super Bowl ad is the best.
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3 Tips Weather Forecasting Can Teach Us About Conjoint Analysis

Posted by TRC Market ResearchFriday, January 30, 2015, 7:04 am No Comments
Even with the massive historical data available and the variety of data points at their disposal the weather forecasters can be surprised. Here are some keys to avoiding making the same kinds of mistakes as the weather forecasters recently made.
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