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Posts Tagged ‘sample companies’

Market Research: It’s Time To Put Up Or Shut Up

Posted by JD DeitchTuesday, December 8, 2015, 8:15 am 5 Comments
In the modern era, concerns about panel quality are hardly new. But they are now boiling over into the public domain.
This was posted under category: Analytics, Best Practices, Business Leadership, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Emerging Techniques, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Online Research, Reports and Whitepapers, Research Industry Trends Survey, Respondent Engagement, State of the Industry, Strategy, Technology, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The CEO Series: Predictions for 2015 by Dave Sackman of LRW

Posted by Leonard MurphyThursday, January 8, 2015, 7:12 am 4 Comments
Since it’s already the midpoint of this decade, it’s a good time to look backward and forward to 2020. I see an exciting time for our industry.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Business Leadership, Co-creation, Consumer Anthropology, Consumer Behavior, Consumer Experience, Consumer Technology, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Hybrid Approaches, Industry Trends, innovation, Innovation in Market Research, Leadership, Market Research, Market Research Techniques, Mobile, Neuromarketing, Neuromonitoring, Online Research, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Does (Panel) Size Matter?

Posted by Leonard MurphyTuesday, December 6, 2011, 15:24 pm 4 Comments
Most sample companies market themselves according to panel size, quality of respondent data, variety of the traffic sources and customer service excellence. We announce the size of our panels to show scale, and to impress clients. It’s how the industry has defined success over the past decade; however I want to offer up another metric for your consideration: traffic.
This was posted under category: Best Practices, Business Leadership, Business Practices, Consumer Behavior, Consumers, Contributors, Economic Trends, Emerging Techniques, General Information, Industry News, Industry Trends, Innovation in Market Research, Insights, Leadership, Market Research Techniques, Mobile, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , ,