1. Greenbook 2
  2. Greenbook-Mobile-6.29.16-

Posts Tagged ‘Sentiment Analysis Symposium’

Predicting Election 2016: What Worked, What Didn’t and the Implications for Marketing & Insights

Posted by Leonard MurphyTuesday, November 15, 2016, 11:25 am No Comments
On November 29th, GreenBook & the ARF are jointly presenting a hybrid virtual/in person event to analyze the implications on marketing & analytics of the 2016 Election predictive wins and misses.
This was posted under category: General Information Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

What’s Really Wrong With Polling

Posted by Tom H.C. AndersonFriday, November 11, 2016, 8:40 am 6 Comments
What can researchers learn from yet another major polling fail?
This was posted under category: General Information Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Who Are You Voting Against?

Posted by Tom H.C. AndersonTuesday, November 8, 2016, 8:12 am 3 Comments
Text Analytics Shows Dislike May Decide Presidential Election
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Brands, Consumer Behavior, Consumer Technology, Consumers, Data, Data Visualization, Effective Marketing, Emerging Techniques, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Marketing, Research Companies, Social Media, State of the Industry, Strategy, Technology, Text Analytics, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Analytics of Language, Behavior, and Personality

Posted by Seth GrimesThursday, June 23, 2016, 12:00 pm No Comments
Computational linguists and computer scientists, among them University of Texas professor Jason Baldridge, have been working for over fifty years toward algorithmic understanding of human language. They’re not there yet. They are, however, doing a pretty good job with important tasks such as entity recognition, relation extraction, topic modeling, and summarization.
This was posted under category: Analytics, Best Market Research Companies, Best Practices, Big Data, Business, Business Leadership, Business Practices, Consumer Technology, Consumers, Contributors, Data, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Ethnography, General Information, Industry News, Industry Trends, innovation, Insights, Leadership, Market Research, Market Research Companies, Market Research in the News, Market Research Techniques, Marketing, Marketing Research Companies, Online Research, Research Companies, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s #MRX Top 10: Market Research in the Age of Agile and Automation

Posted by Jeffrey HenningTuesday, March 15, 2016, 22:15 pm No Comments
Of the 14,105 unique links shared on #MRX last week, here are 10 of the most retweeted...
This was posted under category: Analytics, Associations, Best Practices, Blogs, Business Leadership, Business Practices, Contributors, Data, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Human Capital, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research, Market Research Companies, Market Research in the Mobile World, Market Research in the News, Market Research Techniques, Marketing Research Companies, Mobile Research, Online Research, Quality, Recruitment, Research Companies, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, The Global View, Top Market Research Companies, Top Market Research Firms, Top Marketing Research Companies, Top Research Companies, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Consumer Insights Lead to Activation: Q&A with MotiveQuest’s Brook Miller

Posted by Seth GrimesMonday, June 29, 2015, 7:03 am 1 Comment
Seth Grimes interviews MotiveQuest CTO Brook Miller in the run-up to the next Sentiment Analysis Symposium conference, taking place July 15-16 in New York.
This was posted under category: Analytics, Big Data, Branding, Brands, Business Leadership, Consumer Behavior, Consumer Experience, Consumer Technology, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research Techniques, Marketing, Online Qualitative Research, Online Research, Social Media, State of the Industry, Technology, Text Analytics, The Global View, Transformation, Trends, Uncategorized Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

A Chat With Social Media & Text Analytics Guru Seth Grimes

Posted by Leonard MurphyWednesday, April 24, 2013, 8:50 am No Comments
I thought it would be interesting to chat with Seth about the state of the industry, what's coming in the future, how insights organizations are leveraging these technologies for business impact and of course, about his upcoming event.
This was posted under category: Analytics, Behavioral Economics, Big Data, Brands, Business Leadership, Consumer Behavior, Consumer Experience, Consumer Technology, Consumers, Data Visualization, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Market Research, Market Research Techniques, Marketing, Mobile, Online Research, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Fall Of Buzzmetrics & Rise Of The New Social Media Analytics MR Firm

Posted by Leonard MurphyMonday, April 22, 2013, 11:53 am 5 Comments
Rapid changes in the social media analytics marketplace are impacting the current state of the industry and suggest probable future paths for development as we see maturation of other convergent technologies that are poised to create further disruption into the traditional business insights and marketing wheelhouses.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Branding, Brands, Business Leadership, Business Practices, Consumer Behavior, Consumer Experience, Consumers, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, Events, General Information, Industry News, Industry Trends, innovation, Innovation in Market Research, Insight Innovation Exchange, Insights, Market Research, Market Research in the News, Market Research Techniques, Marketing, Mobile, Online Research, Reports and Whitepapers, Respondent Engagement, Social Media, State of the Industry, Strategy, Technology, Text Analytics, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,