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Posts Tagged ‘Spych Research’

Technology Driven Market Research Event: The Kickoff Session Video

Posted by Leonard MurphyTuesday, May 10, 2011, 18:14 pm No Comments
The first video of the opening session at the TDMR is up on the Spych Research You Tube Channel. This features my opening remarks on the state of the industry based on the latest GRIT Report, as well as my analysis of the major stressors impacting market research and where I think we're going as a result. This is 1 of 4 and I'll load the others on this same post as they become available.The next ones are better because I am joined by my excellent panel consisting of Roxana Strohmenger of Forrester, Kristin Luck of Decipher, and Kristin Schwitzer of Beacon Research/NewQual.org
This was posted under category: Business Leadership, Consumer Behavior, Consumers, Economic Trends, Emerging Techniques, Events, General Information, GRIT, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research Techniques, Mobile, Mobile Research, Online Research, Reports and Whitepapers, Research Industry Trends Report, Research Industry Trends Survey, Social Media, State of the Industry, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , ,

Where Can Online Market Research Go From Here?

Posted by Leonard MurphySunday, May 8, 2011, 21:58 pm No Comments
I'm still working on my post regarding the Technology Driven Market Research event; I am waiting for a few more videos by Ben Smithee of Spych Research to be loaded up so I can incorporate them into my summary and wrap-up. What I can tell you is that it will focus heavily on my favorite topic: the future of the market research industry. I hope to have that out early this week. In the meantime, you can find all of the coverage from the great team of pros that were blogging at the event on the IIR blog.
This was posted under category: Best Practices, Business Leadership, Business Practices, Consumers, Economic Trends, Emerging Techniques, Events, Human Capital, Hybrid Approaches, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Leadership, Market Research Techniques, Mobile, State of the Industry, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , ,