Posts Tagged ‘storytellers’

AI Will Change Your Insight Job More Than You Think

Posted by Ray PoynterWednesday, March 16, 2016, 7:08 am 10 Comments
The impact of AI on market research and insight will be much more disruptive than the industry seems to think.
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Data Visualization – The New Art Of Understanding

Posted by Ruben AlcarazMonday, September 17, 2012, 7:21 am 11 Comments
As people begin to experiment with the creation and interpretation of visualizations and including them in presentations, a not-so-apparent shift will take place in the background where the traditional 'analyst' role slowly morphs to give way to a new breed -- the storytellers -- who will be more strategic and consultative in nature and not data-waiters, statisticians or always comfortable with extreme analytics.
This was posted under category: Best Practices, Big Data, Business Leadership, Contributors, Digital Marketing, Economic Trends, Effective Marketing, Emerging Techniques, General Information, Human Capital, Industry News, Industry Trends, innovation, Innovation in Market Research, Insights, Market Research, Market Research Techniques, Social Media, State of the Industry, Strategy, Technology, Transformation, Trends Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,